Content Creator at Skills Outside School Foundation

Reporting Relationship: Media and Communications

Job Description

• The Content Creator role requires you to write and create different contents across various platforms as per the organizational needs: this will include writing blog posts, press releases, articles, eBooks, newspapers, social media posts, and content for our website.
• You will also create marketing copies of our company’s products and services whenever the need arises.
• To be successful in this role, you must have extensive knowledge and experience of publishing platforms.
• You should have experience planning out the content in such a way that it helps in creating leads for our target audiences.

Roles and Responsibilities

• Research and plan out effective and engaging content ideas for industry-related topics.
• Design and distribute marketing content for the organizational products, while having the relevant information.
• Optimize content according to SEO standards and principles.
• Proofread materials to be published.
• Update the content on our website and blog.
• Upload the latest content on social media platforms
• Ensure good website traffic and leads for our products and services.
• Stay up to date with the latest industry trends and practices.
• Develop content for thought leadership articles.
• Develop content for webinars.
• Interview industry professionals and incorporating their views in the blog posts.
• Research markets and industries to create content that is innovative.
• Develop copy on a wide range of topics for multiple platforms (such as website, blogs, press releases, newsletters, articles and social media).
• Put together content, while working with the interventions teams.
• Manage the processes of publishing books guides and other such materials

Requirements

• Bachelor's Degree in Marketing, Communications, English, Journalism or relevant fields.
• 2 years of experience working as a Content Creator or in a similar role.
• Portfolio of already published articles and web pages.
• Proper knowledge and working experience with Content Management Systems like WordPress, etc.
• Exceptional knowledge of SEO and keyword research
• Exceptional knowledge of Social Media Marketing.
• Excellent knowledge about email marketing.
• Outstanding writing and editing skills.
• Exceptional knowledge of digital publishing and generating leads.
• Excellent time management skill.