Communications Consultant at Sydani Group

Position Overview:

• The Communications and Branding Consultant will work closely with our management team to assess our current communication strategies and develop a robust plan that positions us as a thought leader in the development sector. The ideal candidate will have a proven track record in communications, branding, and stakeholder engagement.

Key Responsibilities:

Conduct a brand audit:

• Review and analyze the current brand positioning and communication materials across all subsidiaries.
• Identify strengths, weaknesses, opportunities, and threats related to the brand.

Develop communications strategy:

• Create a comprehensive 3-year communications strategy that includes key messaging, brand positioning, and outreach plans.
• Outline strategies for digital and social media engagement.

Stakeholder engagement:

• Map key stakeholders and develop tailored communication objectives for each group.
• Propose strategies for enhancing internal communication and employee engagement.

Implementation plan:

• Provide a clear roadmap for executing the strategy, including timelines, KPIs, and resource allocation.
• Training and Capacity Building:
• Conduct training sessions or workshops for staff to facilitate smooth implementation of the communications strategy.

Qualifications:

• Master’s degree in communications, Marketing, Public Relations, or a related field is compulsory.
• Minimum of 10 years of experience as a communications consultant or in a similar role, preferably within the management consulting or development sectors.
• Strong understanding of branding principles and effective communication strategies.
• Excellent writing, editing, and presentation skills.
• Ability to work independently and collaboratively with diverse teams.
• Strong analytical and problem-solving skills.