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  • Posted: Jun 29, 2022
    Deadline: Not specified
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  • About 8 years ago, a friend’s brother needed help with a business hitch. My idea of solving that issue with what little tech was available back then is who Softcom has become today. Softcom is a group of professionals whose overarching goal is to add value. For 3 years, we have supported organisations in their quest for impact and growth using Techn...
    Read more about this company

     

    Communications Associate

    Location: Ikeja, Lagos

    Description

    • Softcom is an innovative company that creates simple and connected solutions that solve everyday problems and make growth accessible to all.
    • We are looking for a Communications Associate to support in developing and executing communication strategies to meet brand, public relations, and inbound marketing objectives around the LIFT Program.
    • This role requires a high level of creativity, as well as the ability to develop compelling content that are both on-brand; in terms of style, quality, and tone of voice, and data-driven; optimized for search and all content channels including digital, social media, email, and in-person activations.
    • The successful candidate should be an innovator and someone who is always ready to think outside the box. You are required to be detail-oriented, an effective collaborator, and interested in technology and its ability to drive change. You must also be a self-starter and love working on multiple projects.
    • The ideal candidate should have a proven track record of producing content that increases engagement and drives lead conversions. Preference will be given to those with a strong writing portfolio, bachelor’s degree, and relevant work experience.
    • As the Communications Associate, your job responsibilities will include the following;
    • Develop communications goals and a messaging strategy, design implementation tactics for multi-channel delivery.
    • Create and implement engaging, high-quality content in editorial and campaign publication calendars for Lift.
    • Develop appropriate communication materials and conduct activities that ensure the target audience has a full grasp of Lift’s brand message
    • Produce a myriad of communications including but not limited to newsletter, press releases, scripts and marketing copy, articles, video scripts, news updates, company collateral materials, speeches, and so on.
    • Manage the production of digital content for online events such as Webinars, Twitter Spaces and Instagram Live.
    • Stay current on market, content, and industry trends
    • Performing regular content audits to ensure content is accurate, optimized, updated, and relevant to the target audience
    • Deliver brand-level visual campaigns and report analytics on campaign performance by collaborating with Brand and Marketing teams.
    • Responsible for implemeting and managing all Lift’’s communication channels.

    Requirements
    You’ll be a good fit for this position if you have/are:

    • A Degree in Marketing, Communications, Public Relations, or any related field
    • Three (3) years relevant experience in a progressive company like ours. Experience in the startup/investment community is a plus
    • Demonstrable experience with SEO, social media, and web analytics
    • Proficiency in using tools such as MailChimp, Google Analytics, SEMRush, Meltwater, Hootsuite etc
    • Creativity, impeccable communication skills and a genuine passion for storytelling
    • In-tune with cultural trends and relevant communication style for the audience
    • Self-starter with flair for quality with keen attention to detail
    • Action-oriented, entrepreneurial, adaptable, and innovative, approach to work
    • Ability to switch between ideation to tactics; reworking a design or caption
    • Portfolio of work available for review.

    Method of Application

    Interested and qualified? Go to Softcom on apply.workable.com to apply

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