Commercial Data Analyst at Recore Limited

Job Summary

• The Commercial Data Analyst is responsible for analyzing and interpreting business data to drive strategic decision-making and improve commercial performance.
• The role involves gathering, processing, and visualizing data to identify trends, evaluate market opportunities, and support sales, pricing, and marketing initiatives.

Key Responsibilities
Data Analysis and Reporting:

• Analyze sales, market, and financial data to identify trends and business opportunities.
• Create and maintain all existing commercial dashboards and reports for key stakeholders.
• Conduct post-campaign analysis to measure the effectiveness of commercial strategies.
• Daily and weekly updates, as agreed, to be shared with relevant stakeholders (as the need arises).

Market and Competitor Analysis:

• Monitor and analyze market trends, competitor activities, and customer preferences (Distributors & Retailers).
• Provide insights to support strategic planning and market positioning.
• Support the Demand Planner on market research updates.

Data Management and Quality:

• Ensure data accuracy, integrity, and completeness in reporting systems.
• Work with IT and data teams to enhance data collection and management processes.
• Ensure that all commercial data folders are up to date and properly categorized and cataloged.

Stakeholder Collaboration:

• Collaborate with Sales, Marketing, Product Development, Customer Service, and Finance teams to align data insights with business goals.
• Present findings and recommendations to the commercial leadership team promptly.

Process Improvement:

• Stay current with industry best practices, technological advancements, and data analysis techniques while proactively identifying opportunities to enhance processes and methodologies.
• Identify and implement opportunities to streamline reporting and analytical processes.
• Develop models to forecast sales and market trends.

Adhoc Duties:

• Support with data, analysis, and presentation requests for every member of the commercial team as the need arises.
• Be ready to carry out any other request as directed by the Head of Unit.

Critical Success Factors and Compliance with the Group Rules

• Timely delivery of clean datasets for forecasting.
• Reliable tracking of forecast accuracy.
• High-quality insights supporting S&OP.
• Compliance with company policies, data governance, and ethics.
• Support continuous improvement of forecasting processes.

Knowledge and Experience Requirements
Critical Knowledge:

• Knowledge of the high level of reporting needed to provide data and capture big-picture objectives.
• Work closely with the IT department in building a pertinent data structure for the dashboard and reporting.
• Sound knowledge of market dynamics, consumer behavior, product, and competition.
• Expertise with Excel and PowerPoint.
• Analytical skills.

Critical Experience:

• 5 years in an analytical role.
• Multi-sector and/or multi-industry experience will be an added advantage.
• Understands what’s behind automation and entails building and reporting aspects of analytics.
• Ability to help move forward and lead the Data Analyst metrics for Continuous Quality Improvement (CQI) initiatives.
• LOGON, QLIKVIEW, SAP, and other ERP reports for generating insights.

Competencies and Behaviours
Core Competencies:

• Takes Ownership: Reliable and accountable for accuracy.
• Builds Trust: Demonstrates integrity in data and communication.
• Results-Oriented: Consistently delivers accurate and timely outputs.
• Change Agility: Adapts quickly to evolving tools and processes.
• Collaborates Effectively: Works well with Sales, Marketing, Supply Chain, and Finance.
• Cultivates Innovation: Suggests improvements and automation.

Functional Competencies:

• Strong analytical and quantitative skills.
• Exceptional attention to detail and accuracy.
• Ability to interpret data and derive insights.
• Strong Excel and PowerPoint skills.
• Ability to meet deadlines in high-pressure environments.