Business Development Representative at Mantrac Nigeria Ltd

SUMMARY OF RESPONSIBILITIES

A Business Development Representative (BDR) is office based.  The BDR will make telephone/email contact with, suspects, prospects and lapsed customers to identify opportunities and generate sales leads for Mantrac.  The BDR will also handle all incoming enquiries whether by phone, email or personal visit.

MAIN FUNCTIONS

• Qualify assigned leads, prospects, suspects and lapsed customers by telephone. 
• Conduct telephone marketing campaigns as and when required with a view to generating new leads and opportunities.
• Handle all incoming calls, web leads and walk in customers with a view to identifying new opportunities.
• Use Sales Force to update all activities by completing all relevant information including customer details, population, opportunity and follow up
• Assign leads to ISR/TSR dependent on Ground Rules 
• Maintain sufficient customer narrative (record of each conversation) to sufficiently educate the salesperson to make the lead transfer seamless for the potential customer. Summarize on Sales Force.
• Transfer leads to the appropriate salesperson in a timely and efficient manner and ensure it matches customer expectation.
• Actively manage customer list to ensure follow up calls are made at pre-agreed times in order to maximize participation. 
• Complete 25 successful suspect, prospect or customer calls per day.
• Verify and update contact information for suspects, prospects and customers as per standard Mantrac Sales Force defined process.
• Continue to develop expertise in products and services through SDPC training, research and perpetual learning.
• Expand contacts within Mantrac as a resource for customers.
• Recommend dealer solutions to reduce customer owning and operating costs and demonstrate value.
• Maximize prime product opportunities, parts and service sales by promoting all aspects of the dealer’s offerings.
• Establish a personal working relationship with contacts based on value, knowledge, trust and character.
• Monitor and report all pertinent market information relative to competitive activity, customer information and product performance.
• Achieve the planned annual rate of call (PAR) for each assigned account.

CONTACTS

Staff and Management of MANTRAC

• External Customers

RELEVANT INFORMATION

• B.Sc. Engineering or equivalent.  At least 2 years’ experience in the industry (sales, marketing & technical experience). Good written and spoken English. Interpersonal and communication skills. Leadership skills and ability to take initiative. 
• Math Ability:  Ability to calculate figures and amounts such as averages, percentages, geometry, and statistics.
• Computer Skills:  Demonstrate proficiency in the software applications of Microsoft Excel, Word and PowerPoint; Sales Force, desirable but training will be given.

ENVIRONMENT

• Financial Impact:
• See annual work plan.