Business Development Manager at Elizabeth Maddeux

Job Summary

• The Business Development Manager will be responsible for driving the bank’s revenue growth and market expansion through strategic business acquisition, partnership development, and increased adoption of the company’s fintech-enabled financial products.
• The role requires identifying new market opportunities, developing scalable sales strategies, and establishing relationships with businesses, institutions, and distribution partners to expand the bank’s customer base.
• The successful candidate will play a critical role in growing the bank’s deposit base, expanding its lending portfolio, and strengthening its position within the digital financial services ecosystem.
• The role involves working closely with internal teams, including credit, product, risk, and operations to ensure the successful delivery of financial solutions to clients

Key Responsibilities
Market Expansion & Business Acquisition:

• Identify and pursue new market opportunities across retail, SME, and corporate segments.
• Develop and execute strategies to increase customer acquisition and market penetration.
• Generate qualified business leads through market research, networking, and industry engagement.
• Build and manage a strong pipeline of prospective clients and partners.

Strategic Partnerships & Channel Development:

• Establish and maintain strategic partnerships with fintech platforms, payment service providers, aggregators, and business associations.
• Identify partnership opportunities that can accelerate customer acquisition and product distribution.
• Collaborate with external partners to expand digital financial services adoption.

Revenue Generation & Portfolio Growth:

• Drive growth in deposits, lending activities, and fee-based financial services.
• Identify opportunities to cross-sell financial products including loans, digital payments, savings products, and merchant solutions.
• Achieve assigned revenue, deposit mobilization, and loan portfolio growth targets.

Product Promotion & Market Intelligence:

• Promote the company’s fintech-enabled financial solutions including mobile banking, digital loans, payment platforms, and business accounts.
• Gather market intelligence and provide insights on customer needs, industry trends, and competitive activities.
• Provide feedback to product teams to support the development of innovative financial products.

Relationship & Stakeholder Management:

• Build and maintain strong relationships with key clients, partners, and stakeholders.
• Represent the organization at industry events, networking forums, and business development engagements.
• Collaborate with internal teams to ensure seamless onboarding and service delivery for new clients.

Performance Monitoring & Reporting:

• Track business development performance metrics and maintain accurate sales pipelines.
• Prepare periodic reports on business acquisition, revenue growth, and partnership performance.
• Monitor the effectiveness of business development strategies and recommend improvements where necessary.

KPIs

• Revenue growth
• Deposit mobilization performance
• Customer acquisition growth
• Partnership development outcomes

Requirements

• Bachelor’s degree in Business Administration, Marketing, Finance, or related discipline.
• 4–6 years’ experience in business development within fintech or banking.
• Proven experience driving revenue and market expansion.

Core Competencies:

• Strategic business development and market expansion
• Partnership and ecosystem development
• Sales pipeline management and revenue generation
• Relationship management and negotiation
• Market analysis and opportunity identification
• Fintech product knowledge and digital banking awareness
• Strategic thinking and commercial acumen