Business Development Manager (Apapa) at Wema Bank Plc

Job Summary

To create and fully take all sales opportunities, drawing in prospective customers to achieve financial targets through sales and cross sales within assigned products programs, service management system and overall cluster targets and to constantly meet and or exceed the cluster target.

JOB RESPONSIBILITIES

Sales Management: 

• Develops and implements marketing strategy in ensuring branch targets are met. This includes coaching staff on product knowledge, cross selling and keeping up to date with changes and developments in the market/business area to drive optimal achievement of this opportunities.
• Co-ordinates cross selling opportunities with other business departments like corporate solutions, corporate banking, PMS, EFT, virtual banking, and other E-business products for possible businesses/ opportunities.
• Conducts meetings with the marketing team and carry out reviews on the previous performance and plan for the month ahead. 
• Plan and oversees new marketing initiatives including branch expansion in new markets as well as continued expansion among existing customers. 
• Driving peak performance and commercial marketing success for all relationship officers across the branches. Risk management. 
• Accountable for maintaining high data quality standards by ensuring information captured in the Bank’s systems and documentation by teams are accurate and maintained in a timely manner.
• Responsible for the sale’s operational efficiency of the branch and productivity of its staff.
• Manage the risk management process for the designated customer portfolio and be accountable for the ongoing monitoring of credit quality and compliance with Bank’s policies.
• Develop close relationships with operations and risk management team to ensure delivery of quality products and services to customers. 
• Accountable for operating responsibly within the parameters of approved delegations.

Customer service:

• Understand customer base and identify opportunities to build and grow profitable relationship.
• Supervise the management of branch resources to ensure delivery and maintenance of customer service standards and at every service outlet within the branch, by putting the right people in the right places and by enabling their self- development (coaching and training) for improved service delivery. 
• Monitor customers’ complaints through the Bank’s complaint management unit, identifying the root causes and addressing them at source to prevent recurrence.

People management:

• Build organizational capabilities through evaluating likely future requirements and ensuring that individuals are provided with the best possible development opportunities in line with these.
• Responsible for the development and retention of relevant skills in order to meet business needs.
• Ensure the effective selection of staff by matching the skills and competencies to the requirements of the job.
• Ensure skills assessments and competency-based training takes place as and when required. • Create an environment in which learning, and development are emphasized and valued.

QUALIFICATION AND SKILLS 

Below are qualifications required to work as a Business Development Manager 

• Education: Minimum of First Degree in Any Discipline. Additional Qualification will be an Added Advantage
• Specialized knowledge: Minimum of 12 – 15 years cognate experience
• Professional Certification: CIBN
• Experience: Sales and Marketing
• Digitally Savvy
• Superb interpersonal skills
• Good communication skills 
• A commitment to excellent customer service
• Strategic thinker and ability to analyze and solve problems quickly
• Ability to work well with others and lead a team