Brand Manager at Talenture

Job Description

• Develop Brand Strategy to position for growth.
• Formulate plans for the projection of the brand in the market
• Explore and exploit new market opportunities for the brand.
• Coordinate new market opportunities and new products development activities(NPD) by providing information on consumer preferences
• Deliver overall budgeted profitability by growing and sustaining brand performance
• Manage third party Partners towards Brand Plan execution, Maintain and grow the brand’s affiliations and partnerships
• Continuously formulate strategies to widen the consumer base of the brand.
• Monitor market trends, research consumer markets and competitors’ activities
• Monitoring the performance of a brand through key performance indicators (KPI).

Requirements

• Develop Brand Strategy to position for growth.
• Formulate plans for the projection of the brand in the market
• Explore and exploit new market opportunities for the brand.
• Coordinate new market opportunities and new products development activities(NPD) by providing information on consumer preferences
• Deliver overall budgeted profitability by growing and sustaining brand performance
• Manage third party Partners towards Brand Plan execution, Maintain and grow the brand’s affiliations and partnerships
• Continuously formulate strategies to widen the consumer base of the brand.
• Monitor market trends, research consumer markets and competitors’ activities
• Monitoring the performance of a brand through key performance indicators (KPI).

Benefits

• Minimum of 5 years of marketing/branding experience in a multinational within the FMCG industry.
• An MBA or Post graduate degree.
• Professional Certification in Marketing