Brand Manager (Cosmetics) at Fadac Resources

Our client is the largest indigenous manufacturer and distributor of quality consumer goods in West Africa dedicated to providing household products at affordable prices for consumers who refuse to compromise on quality. Due to expansion, they are in need of a BRAND MANAGER.

RESPONSIBILITIES:

• Develop, implement, and coordinate all brand plans on assigned beauty brands.
• Develop strategies and manage marketing campaigns across print, broadcast, and online platforms to ensure that products meet customers’ expectations.
• Supervise advertising, product design, and other forms of marketing to maintain consistency in branding.
• Manage assigned brands to gain awareness, visibility, distribution, consumer engagement, etc.
• Research on current market trends, competitors’ activities and consumer behavior to know what campaign to rollout 
• Supervise the selection and training of teams for activations.
• Manage budgets and the team for different brand marketing campaigns and create.
• Prepare brand monthly reports for management and brand owners for decision-making.
• Prepare sales depletion and stock reports for stock movement to various locations.

Requirements

• Minimum of 5 years marketing experience in a skincare brand 
• Proven experience as a Brand Manager or similar role, experience with beauty products is important
• Solid knowledge of brand marketing and sales principles
• Understanding of data analysis and forecasting methods.
• Brand Management and Marketing 
• Project Management and Product Marketing
• Strong relationship-building and management skills, especially within the industry
• Excellent organizational and planning skills