Acting Marketing Manager at Cross River State Government

Reports To: Acting Managing Director
Function: Corporate Marketing

Job Description

• Develop strategic directions for the business, be aware of market trends regarding competition, products and customer requirements and action as required.
• Develop & implement marketing plan/strategy for the entire organisation and its Brand.
• Set up analytics and metrics for measuring customers perceptions about the Airline aimed at improving customer service.
• Develop, coordinate and work with 3rd parties to implement all marketing & PR plans.
• Design local marketing campaigns per brand and location.
• Liaise with all external PR firms – preparing PR reports to be published in the press.
• Ensure compliance to local or territorial government minimum expectations and regulations as it relates to advertising and marketing trends.
• Lead the marketing team.

Education, Knowledge, Skills and Experience

• This position requires a graduate with university Degree or its equivalent with a minimum of 9 years working experience in marketing or similar position.
• Excellent negotiation and communication skills (written and oral), integrity, ability to plan, schedule and coordinate effectively are very essential.
• The following skills are essential: Analytical ability, must be computer literate, creative thinking and problem solving.