Brands want to be noticed, Brands want awareness, Brands want innovation; Strada Media Limited (SML) having understood the wants of Brands, has positioned itself to connect Brands with peoples` lifestyle and the environment they engage with.
Strada Media provides innovative out of the box OOH media solutions engaging clients at various touch points, where...
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Generate innovative content development for all social media channels in alignment with Strada’s marketing activities;
Grow Strada Media’s targeted online presence;
Provide feedback and insight on complaints and enquiries from Strada Media’s social media platforms;
Execute daily, social media strategies by coordinating monthly photo shoots for social assets;
Develop increasing social strategies that deliver on clients’ briefs while aligning seamlessly with other digital channels;
Execute plans to increase page views, unique visitors, dwell time and site ‘stickiness’ to encourage repeat usage and business conversions;
Monitor and document social media growth daily, using analytical tools as required;
Monitor and identify social media trends in Nigeria; gather market insights and intelligence to support effective strategies, plans and audience reach;
Compile monthly reports detailing broadcast, tracking mentions, trends/engagement levels with analysis of data to inform future online presence and approach;
Measure, track and report performance of all social media campaigns in line with business needs;
Identify trends within the digital space and optimise content based on insights gained;
Work with other departments to ensure cross channel alignment;
Develop email marketing contact and update same for news and relevant content in line with industry deliveries;
Defined brand performance metrics and implement market researches for monitoring success.