Head, Marketing Operations at Workforce Group

RESPONSIBILITIES

• Build and execute the Company’s marketing and communications plan
• Develop , maintain and grow relationships with leaders in the Corporate , Real estate, Commercial ,Hospitability and Public sector for the purpose of lead generation
• Identify and develop new strategic opportunities for partnerships with Major stakeholders in the construction and property development sector of the economy for the purpose of marketing the company
• Develop content  for promotional materials, social media, newsletters and other campaign channels
• Manage and co-ordinate all marketing , social media and advertising activities for the Company
• Understand the company’s target market  and ensure adequate communication to the target market
• Overall responsibility for brand management and corporate identity
• Ensure that the company’s brand  and messaging is consistent across all platforms
• Categorize and report on trends specific to our industry and what will impact the business
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Work closely with Sales Operations to ensure that revenue growth targets are achieve

EDUCATION

• A Degree in in Marketing, Communications, Social sciences or Business Administration.  
• An MBA will be an added advantage

EXPERIENCE

• Minimum of 5-7 years of demonstrable experience in marketing , merchandising or related field
• 2-3 years’ experience in a supervisory role.