Analyst, Prepaid Segment (High Value) at MTN Nigeria

Division: Marketing

Core Purpose of the Job

• To implement, monitor and report on customer connection, usage and retention initiatives to drive achievement of business objectives for market segment of the consumer market.
• Provide relevant and up to date information to aid proper decision making with the authority limits of the Brand Manager

Job Summary

• Provide input into the development of marketing plan that plays a role in effective product development, launch and quality adoption within the segment
• Monitor projects and ensure they are delivered to budget and on time.
• Manage and coordinate brand promotion, product launch and re-launch from end-to-end.
• Develop work implementation plan, ensuring it is in alignment with the business strategy of the segment.
• Maintain and build brand strength through advertising, media and any other marketing means, managing relationship with key media agencies on a daily basis.
• Manage relationship with Finance and ensure funds are available for projects in line with budget.
• Provide stakeholders with relevant information needed for proper and timely evaluation of projects and plans.
• Continuously seek self-professional development to sharpen skills and capabilities in a versatile and evolving digital landscape.
• Foster active collaboration and relationships with employees across all levels and divisions in line with MTN’s Vital Behaviours and values.

Job Conditions:

• Normal MTNN office environment.
• May be required to work extended hours
• Open plan office

Education

• First  degree in any related discipline

Experience:

• Minimum of 2 to 3 years' experience in product development
• At least 2 to 3 years' experience in segment proposition
• Customer contact and understanding of consumers
• Marketing plans, advertising materials and product life cycle monitoring
• Experience in Telecommunications Industry/FMCG