Regional Sales Manager at Global Profilers

Responsibilities: 

The Regional Sales Manager is primarily responsible for planning, implementing and directing the sales and marketing activities of the organization in a designated region to achieve sales objectives. 

• Planning: To develop sales plan as per annual budget and market potential to achieve sales and revenue goals. To set individual sales targets with sales team.
• Sales target: Coordinate sales and marketing action plans to sales personnel. Oversee the activities and performance of the sales team. Ensure sales team has the necessary resources to perform. Ensure that sales targets of the region are met.
• Distribution: To appoint good quality distributors/dealers and manage and challenge them to achieve both short term and long term sales targets. Guiding team members to create a pipeline of distributors/dealers.
• Marketing: & Sales Promotion: Develop promotional ideas. Ensure different marketing activities like Distributor/Dealer meetings, Conferences, Dealer-Farmer meetings in different territories are undertaken in all territories as per marketing plan.
• Monitoring & Control: Monitoring achievement of sales team vs sales objectives.  Coordinate and monitor sales activities. Investigate lost sales and customers. Track and analyse sales figures. Control expenses and monitor budgets.
• Collaboration: To collaborate with industry experts, university and fisheries departments. To collaborate with internal team members like nutritionist/Quality Control/Technical services teams to provide feedback on trials/product performance/farmer meetings & after sales services to farmers to ensure achievement of sales objective.
• Sales orders: Ensure all necessary activities are done for preparation and execution of sales orders as per organization policies. Monitor sales accounting.
•  Mentoring subordinates: Conduct/facilitate training & development of subordinates for honing their selling & negotiation skills. Guiding them towards organizations goals & objectives. Provide feedback, support and coaching to sales team. Conduct Performance appraisals.
• Market Intelligence: To monitor competitor activities, product performance, prices, promotion schemes etc., and take proactive steps. Provide feedback to superiors.
• Reporting: Conduct monthly sales and marketing reviews of subordinates. Report weekly sales performance and contribute in monthly sales review. Forecast monthly/quarterly/annual sales.
• Policy implementation: Implement all organization policies in letter & spirit. Ensure all assets are safe and properly maintained. 

Qualification and Experience: 

• A Bachelor’s degree with minimum 8-10 years’ experience in handling sales and marketing in Animal Feeds/Rural marketing products
• Graduate/post-graduate degree in fisheries or a business degree preferred
• Experience in all aspects of planning and implementing sales strategy
• Team leadership -ability to manage large teams
• Problem analysis & problem solving
• Ability to handle large customer accounts
• Proven good performance track record
• Good written & verbal communication skills