Senior Marketing Officer at White Soul Group

Job Function

• To plan and carry out direct marketing and sales activities, maintain and sustain customer relationship and develop customers’ data base of the organisation in accordance with agreed business plans.

Job Duties

• To promote company’s products by marketing and direct sales persuading the targeted audience to purchase their products.
• Manage and control the relationship between products and target audience.
• To develop marketing plans strategies and tactics to produce satisfactory result according to their target.
• Maintaining and updating customer database with full customer information such as name, phone contact, e-mail and address.
• Liaising with existing customers and organisation partners for customers’ retention and loyalty.
• Managing the production of marketing materials including flyers, newsletter, flyers, e-newsletters and DVDs.
• Arranging for effective distribution of marketing materials to the actual targeted audience.
• To carry out marketing research and follow up market trend such as customer questionnaires and focus groups;
• Advise the management on market behaviour and provide solution where necessary.
• To bring up daily, weekly and monthly marketing activities and report in a comprehensive manner showing all activities that took place during the month.
• Sourcing advertising opportunities and placing adverts in the press - local, regional, national and specialist publications - or on the radio, depending on the organization and the campaign;
• Organizing and attending events such as conferences, seminars, receptions and exhibitions, sourcing and securing sponsorship.
• Managing budgets, evaluating marketing campaigns and monitoring competitor activity.

Requirements

• 2-5 experience preferable in automobile sales and marketing.

Remuneration
Salary very attractive with benefits.