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  • Posted: Mar 4, 2016
    Deadline: Not specified
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    Microsoft Corporation is an American multinational corporation headquartered in Redmond, Washington, that develops, manufactures, licenses, supports and sells computer software, consumer electronics and personal computers and services. Its best known software products are the Microsoft Windows line of operating systems, Microsoft Office office suite, and Internet Explorer web browser.
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    Sr Sub BG Lead C+E

    The BG Lead is responsible for close cross-group collaboration across segments ensuring local execution of strategies and tactics to further drive the business. An important role of the BG Lead is building deep audience insight, including understanding audience segmentation, - attitudes and - purchase behaviors.   Based on these insights the BG Lead is responsible to build local relevant customer offers and co-marketing partnerships at the same time integrate into the commercial and consumer sales motions. They are the ambassador for the product brand in the local market or Area and are responsible for overseeing and managing the investments in BG broad marketing and digital media outreach initiatives.

    The BG Lead is expected to have a deep understanding of the products, go-to-market strategies, competitive landscape, local business opportunity and climate in their local market or Area. The BG Lead is the local spokesperson externally and internally for the products in the subsidiary.   Finally, the BG Lead is on point for reporting back to Corp on the success metrics (scorecard) as part of the rhythm of the business process.

    Experiences Required: Key Experiences, Skills and Knowledge:

    Experience

    • 8-10 years of product marketing experience, preferably in cloud services or technology

    • 5+ years of people management experience with customer/partner facing marketing professionals  

    Skills & Knowledge

    • Broad Strategic Management Vision

    • Deep customer focus and understanding

    • Strong core marketing communications skills & experience

    • Strong financial and analytical skills & experience

    • Technically adept

    • Evangelist and subject matter expert for product

    • Excellent communicator

    Education:

    • Requires a bachelor degree in Business, Marketing or Computer Science.

    • MBA preferred.

    • Certifications in sales, sales management, complex sales training, sales methodologies, and consultative selling preferred.

     

    Method of Application

    To apply for this position, go to Microsoft career site

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