Marketing Manager (Ref: 424) at Global Profilers

Job Summary
The individual will be accountable for developing and managing the implementation of the Marketing and Brand Strategy for the company and will also play a key role in developing the company’s brand awareness. The position covers the full marketing mix; strategic planning; market research & analysis, digital and prints advertising planning; customer relationship management; and team management.

Responsibilities

·         Development and execution of the Marketing Strategy for Middle East region.
·         Analysis and monitoring of competitor and consumer activity to identify opportunities for growth
·         Development of Branding plan which identifies and defines the current and future positioning.
·         Manage the development of all communication for both Business to Business and Business to Consumer activity.
·         Effective use of PR to build brand awareness.
·         The creation and development of a company website and digital marketing strategy including analytics and user experience; E-CRM; social media; search engine marketing and web management.
·         Management of third party relationships with the company’s agencies and affiliate partners
·         Developing existing processes to maximise efficiency, improve return on investment, increase use of technology and to continuously improve the services provided to our customers
·         Team Coordination and Management

Qualification and Experience:

·         Strong Exposure to FMCG or Personal Healthcare Market
·         Proven Leadership Skills & Target Orientated
·         Ability to Multitask
·         Excellent Verbal and Written Communication Skills
·         Software Competencies: Microsoft Office