PR Account Manager at Sesema Public Relations

Job purpose:
Tooversee day-to-day client projects and events and ensure that the quality of work meets client's objective and in a manner that provides value. This will include research, planning, implementation and evaluation of public relations activities, and paying careful attention to budgets, resources, deadlines and client records

Key responsibilities and accountabilities

• Develop and cultivate relationship with the client and external audiences
• Recommend and implement initiatives that improve the public's perception of the client and the organization
• Manage all media relations and special media inquiries
• Prepare and review materials (e.g. pitch letters, press releases, articles, backgrounders, fact sheets etc) including complex issues (e.g. Q&A, speeches and collateral materials)
• Develop, pitch and place positive stories about the client in the media
•  Ensure positive client presence in media through releases, contact and responsiveness to inquiries/requests
• Maintain clear and consistent communication between clients and account team and strengthen relationship between the company and its clients
• Research and assist in the presentation new business proposals
• Develop original research, surveys, market studies for existing business and prospects
• Ensures that all reports are completed in a timely manner
• Ensures that the supervisor is kept fully informed regarding activities and plans of individuals and clients
• Generate leads for new business
• Display an effective knowledge of the Nigerian print, electronic and online media, particularly those that impact client activities