Business Development/Sales Manager at Kimberly Ryan

Location:                    Lagos, travelling to other locations within the country will be required

MAIN PURPOSE OF THE JOB

• To assess market growth opportunities, gather intelligence on customers and competitors, generate leads, market and drive the growth of assigned products to targeted customers.
• Coordinates the sales and marketing functions for the Organization
• Responsible for working with the team in developing and Implementing
• marketing strategies that meet agreed company objectives.

KEY RESPONSIBILITIES
Strategic Planning

• Provide input into the corporate strategy planning process
• Coordinates the execution of agreed and approved strategies.
• Works collaboratively with the Marketing Manager and the Management team around the strategic development of the company’s current and potential product and service lines.
• Works with Marketing Manager and Marketing unit to develop Marketing Strategy; product, pricing, promotion and placing

MARKET RESEARCH

• Conducts market research and analysis of market performance of company products and identifies new markets.
• Tracks competitor activities and competitive environment; develops
• appropriate strategies to protect and enhance company’s market share
• Conduct market research in order to identify market requirements and conditions for current and future products and services.
• Research and Analyse potential strategic partner relationships for product lines.
• Evaluate customer research, market conditions, competitor data and implement marketing plan alterations as needed.
• Gathering intelligence on customers and the industry

BUDGET MANAGEMENT

• Develop & justify annual sales budgets and targets
• Allocates budgets to team members
• Monitors and controls expenditure of the sales team within the agreed budget
• Budget management; To deliver all marketing activity within the agreed budget.

Budget Management

• Develop & justify annual sales budgets and targets
• Allocates budgets to team members
• Monitors and controls expenditure of the sales team within the agreed budget
• Budget management; To deliver all marketing activity within the agreed budget.

BUSINESS DEVELOPMENT

• Utilise available information to advise the business on new growth areas
• Oversee the development of all major marketing and client facing tools used by Organization
• Identify resource requirements, regulatory requirements, partnerships etc. required for launching a new business line or growing market share in current business lines
• Build relationship with partners and stakeholders relevant to ensuring growth and development of current and new business lines
• Develop business plans for new and existing business lines
• Manage prospective and new business lines from inception to launch

SALES MANAGEMENT

• Responsible for entire sales cycle from lead generation to close
• Develop an annual sales plan detailing the year’s activities to meet agreed company
• objectives.
• Design and implement Sales Strategy
• Provide Direction and Supervision to the Sales & Sales Operations Team
• Manage Sales team to ensure roles, responsibilities and targets are efficiently distributed
• Set up supervisory and tracking mechanisms to ensure efficient monitoring of all sales leads and team member activities
• Responsible for the marketing and sales of ALL company products and services to its preferred market.
• Demonstrate technical marketing skills and company product knowledge
• Lead, supervise, guide, train and teach all business development, research and sales personnel in the Organization
• Work with the team to develop effective sales pipelines in line with identified categories/market segments
• Develop and implement effective business development initiatives to convert prospects into clients
• Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in sales
• Bidding & Proposal Writing, submission and follow up
• Aggressive sales effort
• Build and maintain strong, long-lasting customer relationships to foster retention and greater share of wallet.

EDUCATION/CERTIFICATIONS:

• B.Sc/HND in any discipline; Social/Medical Sciences is an added advantage
• MBA in Marketing or any related field / similar qualification

EXPERIENCE:

At least 7 years in a Business Development /Sales Role in Any of the Top H.M.O Company is key and added advantage

Knowledge, Skills and Abilities:

• Excellent oral and written communication skills.
• The ability to analyze data and understand the implication of various options with the use of appropriate techniques
• The ability to apply understanding of the company & industry to improve effectiveness & profitability
• Networking, Persuasion, Negotiation, Prospecting, Public Speaking, Research, Writing and Closing Skills
• Motivation for Sales, Sales Planning, Identification of Customer Needs and Challenges
• Knowledge of market segmentation and branding; knowledge of product and channels development and management
• Ability to motivate teams to produce quality and simultaneously manage several projects
• Ability to participate in and facilitate group meetings.
• Integrity
• Results Orientation
• Excellent time management skills
• Influencing and presentation skills