Marketing Coordinator at Ascentech Services Limited

Location: Lagos, Nigeria with national and international travel

Job Description

• Our client, is in need of a Marketing Coordinator to market our client's products and services by developing and implementing marketing and advertising campaigns.

Responsibilities

• Develop, execute and coordinate marketing plans and strategies
• Plan, implement and monitor marketing, branding, and advertising activities in order to improve the brand image and increase customer satisfaction
• Conduct market and prospect research, strategizing and developing marketing proposals, drafting reports, and keeping up-to-date with the industry’s latest developments, trends, competitors, and promotional opportunities
• Accomplish organization goals by accepting ownership for accomplishing set tasks and exploring opportunities to add value to job accomplishments
• Implement marketing and advertising campaigns
• Assembling and analysing sales forecasts
• Preparing marketing and advertising strategies, plans and objectives
• Planning and organizing promotional presentations
• Updating Calendars
• Prepares marketing reports by collecting, analysing, and summarizing sales data.
• Keeps promotional materials ready by coordinating requirements with graphics department
• Inventorying stock, placing orders and verifying receipt
• Supports sales staff by providing sales data, market trends, forecasts, account analyses and new product information
• Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising
• Maintaining research databases
• Plans meetings and trade shows by identifying, assembling, and coordinating requirements
• Coordinating mailing lists
• Monitor marketing budgets by comparing and analysing actual results with plans and forecasts
• Update job knowledge by participating in educational opportunities and reading trade publications
• Determining the feasibility and profitability of new market or existing campaigns
• Scheduling promotional presentations, maintaining an annual project calendar
• Provide cover for colleagues as at when required
• Perform other duties as delegated by the Directors

Requirements

• B.Sc/HND in Marketing/Communication/ Business Administration or a related field with a minimum of second class lower
• Knowledge of Marketing Techniques in the Training and Consulting Industry
• 4-5 years of verifiable experience in Marketing or Communications

Project Management Experience:

• Self-motivated with excellent leadership qualities
• Ability to work independently, remotely and effectively within a diverse team
• Good listening, presentation, negotiation and communication skills.
• Data-driven and conversant with the use of marketing application programs and CRM Dynamics
• Direct Marketing
• Market Segmentation
• Marketing Research
• Coordination
• Project Management
• Interpreting, Reporting & Presenting Research Results