Digital Marketer at Zuriel Consulting

Details

• Social media marketing - developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Twitter, YouTube, and Instagram.
• Search engine optimization (SEO) - developing strategies to increase the number of visitors to a website by achieving high-ranking placements in search results.
• Pay-per-click (PPC) campaigns - sponsored online advertising paid for by the business to appear alongside non-paid search results.
• Mobile marketing - includes app-based, in-game, location-based and SMS marketing.
• Create and upload copy and images for the organization’s website
• Write and dispatch email marketing campaigns
• Provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI)
• Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
• Design website banners and assist with web visuals
• Communicate with clients, affiliate networks and affiliate partners
• Conduct keyword research and web statistics reporting
• Contribute to social media engagement and brand awareness campaigns
• Use web analytics software to monitor the performance of client websites and make recommendations for improvement
• Contribute to company and industry blogs and manage e-communications
• Assist with paid media, including liaising with digital advertising agencies
• Develop and integrate content marketing strategies
• Keep up to date with current digital trends
• Manage the contact database and assist with lead generation activities
• Negotiate with media suppliers to achieve the best price for clients.

Requirements

• Minimum of B.Sc./ HND in Computer Science, Digital/Marketing Communications or any other related field. 
• Excellent interpersonal, communication and presentation skills
• Ability to work with minimum supervision 
• Target driven and result oriented
• Attentive to details