FirstExcelsia is a firm of highly versatile and renowned Human Resources, Organisational Development and Management consultants. We have an in-depth understanding of the Nigerian business terrain and we are very passionate about partnering with indigenous organisations to develop world class yet localized systems, processes and structures required to achieve...
The ideal candidate will be responsible for providing adequate support to the agency’s media functions wholly or in part; with greater focus on OOH business quest and management, data interrogation/analysis, planning, buying, monitoring and extra value creation and exploration of various opportunities.
Duties/Responsibilities
Manage campaign distribution matrix on OOH based on agreed market factors such as customer base, campaign objective, competition and overall revenue by region.
Conduct physical site inspection with the agency office marketing team to ensure that billboards are strategically distributed and located across selected markets pan Nigeria.
Issue monthly codes for billboards photos for compliance tracking
Match monthly coded photos from billboards owners with independent media monitoring reports for compliance and payment upon presentation by the Agency with third party invoices for payment
Works with account management teams to develop media strategy briefs.
Learns all phases of the clients’ marketing objectives.
Prepares and presents media plans, as needed, including objectives, strategy, rationale, and all backup materials
Prepares media authorizations per approved plans/project requests.
Prepares buy releases upon client authorizations.
Prepares budget recaps for clients
Participates in new business project assignments.
Reconciliation of variances with accounting department and ensuring proper payments.
Acts as primary negotiator and coordinator with sales representatives for merchandising assistance, readership study results, and other miscellaneous activities.
Value creation and exploitation
Maintains close contact with all media representatives seeking ways to better communicate with buying influence and seeking detailed information on market conditions.
Attends outside representations by the media for the purpose of evaluating new information/services and to maintain good rapport with sales representatives; maintains a high professional profile.
Qualifications
An Honors Bachelor's Degree/HND in Mass Communication or related field, Statistics or Engineering from any recognized Institution.
Minimum of 2 years' experience in marketing and communications
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