MTN, in partnership with the MTN Solution Space and Jumia, are proud to
announce the launch of the MTN Entrepreneurship Challenge powered by
The Pan-African competition launching today, will be the first of its
kind in Africa, bringing together over 1000 entrepreneurs, students and
investors, to collaborate on ways to amplify and consolidate the
continent's entrepreneurs. Targeting more than 60 universities in 13
countries across Africa, the competition will challenge students to
develop a unique digital application or smart solution that will solve a
tangible problem faced on the continent.
"We are incredibly excited to partner with Jumia to launch the
entrepreneurship challenge. Africa is a continent of promise, and our
aim with the MTN Solution Space has always been to help fulfil this
promise by developing uniquely African solutions. We believe that the
entrepreneurship challenge is a key element of this. The response and
willingness from universities across Africa to collaborate on this
initiative has been truly remarkable and certainly exemplifies the
impact of collective efforts to foster entrepreneurship among our next
generation of business leaders," says Sarah-Anne Arnold, Manager of the
MTN Solution Space.
MTN's Group Chief Digital Officer, Herman Singh, says the company is proud to both sponsor and endorse the initiative.
"The Entrepreneurship Challenge is strongly aligned to MTN's own
entrepreneurial culture and history as well as our values as a business.
We believe inspiration of new business leaders in Africa and their
enablement to success, will be key drivers for the future rapid
evolution of a broader start-up culture on the continent. This is an
environment already teeming with excellent potential and we hope to
assist in accelerating its further growth and to raise MTN's role in
creating new businesses in Africa," says Singh.
"This competition will contribute to building a stronger and more
sustainable business environment across Africa. Its main goal is to
boost and fuel African entrepreneurship by enabling young and smart
entrepreneurs to kick off with their own projects. The key for us is to
give full and adapted support to young talents, from funding to
mentorship from experienced entrepreneurs," says Bankole Cardoso, Head
of Communications from Jumia.
What are the Evaluation Criteria?
Our review team (encompassing campus captains and selection committee)
will be evaluating applications according to four main areas (which are
underpinned with more specific criteria). Particularly, participating
teams should make sure that their business plans will: fit to African
market, be operationally feasible, be innovative and contain relevant
The general assessment scheme can be found below:
- Executive Summary (2pages)
- Financial Statement (proforma, basic information)
- In Line with the Subject
- Need Identification (You must Clearly state a problem, which you are hoping to solve)
- Solution (Well-defined solution as an answer to previously identified problem)
- Monetization (You should illustrate your pathway to monetizing the proposed solution)
- Fit to African Market (external analysis)
- Macro Trends - Environment
- Competitive Landscape
- Operational Feasibility (internal analysis)
- Internal Competencies
- Management Team
- Novelty Aspect (Clear proposition of breakthrough innovation)
- Added Value (Presentation of a clear path to tangible value creation to customers thanks to suggested innovation)
- Societal Impact (strategy and operations aligned for responsible and sustainable business)
- Income Sources (Identification of a way, in which a business is going to generate money)
- Investment Ask (Accurate identification of financial needs & plan of utilizing potential funds)
Who can Apply?
- Time Management
- Design (Appropriate use of audio & visuals)
Teams may be comprised of 2 or 3 individuals with at least one member
currently enrolled at in an African university or a recent graduate
(Academic year 2014 - 2015 or 2015 - 2016) of an African university.
Prizes and Benefits
- The winner of the MTN Entrepreneurship Challenge powered by
Jumia will win a cash prize of US $25 000 towards their start-up, and
will also benefit from a yearlong partnership with Jumia, where they
will have the opportunity to work from any of JUMIA's offices across
- This will enable the winner to learn from, and be mentored by experienced and successful entrepreneurs in the JUMIA network.
- The winner will also have access to a Facebook Start Program to
the value of US $15 000, which includes tools and services needed to
build mobile applications.
- In addition, they will have the opportunity to work from the MTN
Solution Space at the University of Cape Town's Graduate School of
Business. The two runners-up will each receive US $5 000 towards their
Campus presentation Live pitches
1st - 8th April, 2016.
16th April, 2016.
Entrepreneurship Festival and Winners and Runners Up Announced
27th May, 2016.
Application Closing Date
27th March, 2016.
Method of Application
The MTN EC by JUMIA uses the Website application platform to manage
applications. To enter, the designated team leader should complete the
online enrollment form.
Click here to fill Online Enrollment Form
Click here to view the Terms and Conditions of the Competition
Click here for more information
Application, Executive Summary and Video Pitch (optional,
but highly encouraged) must be completed no later than 23:59 pm GMT,
Sunday, March 27, 2016.
For more information about the MTN Entrepreneurship Challenge powered by Jumia, visit the following:
These are where regular updates, articles and interviews will be shared.