There has been a great shift in the professional world resulting in a wave of change in the employment sector.
According to the World Economic Forum in the Future of Jobs Report 2023, the job market is constantly evolving with technology, data, and green tech as the main drivers.
The report emphasizes the decline of traditional administrative and clerical roles, while reiterating plans by major companies to focus on AI and big data.
According to the report, it is estimated that, by 2027, 83 million jobs may be displaced by a shift in the division of labour between humans and machines.
So what does this mean for you as a job seeker?
It means you must take deliberate steps to identify in-demand skills and align your strengths with the direction the world of work is heading.
If you want to know how well your current skills match a specific role, check out our free CV Matcher. It scans your CV and compares it directly with a job description. It will help you identify gaps so you can focus your learning on exactly what employers are looking for.
Determining the skills in demand also helps you choose a clear and relevant career path that will give you a competitive edge over other candidates and job seekers.
To help you remain a competitive job candidate, here are some top skills you should prepare for in 2025 to land that dream job:
Product Management:
This is one of the top skills sought after by employers in 2025 with a median salary of $197,303 per year. The product management market size is projected to hit $49.3 billion in 2031, highlighting continued demand. And if you are wondering what product management entails. It is simply the process of overseeing a product from the formation of the idea to its success in its target market. It can also be an existing product.
Professionals with this skill are called product managers. They define the product vision, create strategies for development and marketing, and then manage its distribution and improvements. This role requires a lot of strategic and analytical thinking. It is important to mention that you do not need to know how to code before you can become a product manager.
However, a basic knowledge of coding and tech jargon will improve communication with engineers and enhance collaboration. In addition, much of a product manager’s job is meetings with various stakeholders, aligning priorities and ensuring the product delivers value to customers and the business.
Some available sites to learn product management are:
Cybersecurity:
The demand for cybersecurity professionals is increasing year-on-year. According to reports from IBM, spending on cybersecurity products and services is projected to surpass $1.75 trillion by 2025.
With the rapid shift to an increasingly digital world, cybersecurity is now a core component of business risk management strategies. It involves protecting computers, servers, mobile devices, electronic systems, networks, and data against malicious attacks.
Large companies store vast amounts of user data, making them prime cyberattack targets. Professionals with cybersecurity skills identify these threats and vulnerabilities and then develop high-tech solutions to forestall them. Cybersecurity experts are highly sought after. Some high-profile companies looking for cybersecurity engineers are Spotify, Facebook, Google, Apple, Microsoft, and Netflix.
If you are looking to learn cybersecurity, here are some recommendations:
Business Analysis:
Business analysis is a research discipline of identifying and analyzing business needs and proffering solutions to business problems. Companies are constantly looking for candidates with the strong investigation and problem-solving skills to make efficient business decisions. It is one of the hard skills that every candidate should have.
Take a leap in your career and search for available business analysis courses on the following sites:
AI & Machine Learning:
AI and machine learning are highly sought after. While AI focuses on systems that mimic human intelligence, machine learning empowers systems to learn from data and improve their performance overtime. Together, these technologies are creating unprecedented opportunities for professionals with these skill set. Employers are looking for candidates who not only have a solid understanding of AI and machine learning but can also apply them to solve real-world challenges.
Some available sites to learn AI and Machine Learning are:
Cloud Computing/Engineering:
With businesses migrating to cloud platforms at an unprecedented rate, cloud computing and engineering have become one of the most critical skills in today’s job market. By removing the need for physical servers and hardware on-site, cloud computing enables companies to reduce costs, scale operations rapidly, and enhance accessibility.
At the heart of this are cloud engineers, who design, deploy, and maintain the infrastructures that power cloud computing. Their work is critical as businesses increasingly adopt cloud computing to reduce costs, enhance productivity, and improve data accessibility.
A cloud engineer's role goes beyond just migrating systems. They are also responsible for ensuring these systems are scalable and integrate seamlessly with existing operations. Knowledge of cloud platforms such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP) is fundamental.
However, the role demands more than familiarity with these platforms. Engineers must understand virtualization, networking, and containerization technologies like Docker and Kubernetes to manage cloud-based applications effectively.
For aspiring cloud engineers, certifications such as AWS Certified Solutions Architect or Google Professional Cloud Architect can give you a significant edge in the job market.
If you are looking to build expertise in cloud computing or engineering, here are some courses to explore:
Virtual Assistance:
The shift to remote work and the rise of entrepreneurship have fueled the demand for virtual assistants.
Virtual assistants provide a wide array of services, ranging from administrative tasks to specialized functions like social media management, content creation, and customer support. Their ability to work flexibly across industries makes them indispensable, particularly for small businesses and startups aiming to streamline their operations.
A virtual assistant’s responsibilities often include managing schedules, organizing emails, coordinating meetings, and handling customer inquiries. These tasks require strong organizational and time-management skills, as well as proficiency in tools like Google Workspace, Microsoft Office, and calendar apps. For project-based work, familiarity with platforms like Trello, Asana, or ClickUp is essential, as these tools help virtual assistants collaborate efficiently with their teams.
In addition to administrative support, many Virtual Assistants specialize in digital marketing, handling tasks such as email campaigns or basic graphic design. This requires knowledge of platforms like Canva for content creation, Hootsuite for social media scheduling, and Mailchimp for email marketing.
You can learn how to become a virtual assistant on any of the listed platforms below:
Fullstack Development
Full-stack development is a highly sought-after skill in today's tech-driven market. Companies are constantly looking for developers who can work on both the front-end and back-end of applications. This versatility allows full-stack developers to handle a wide range of responsibilities, from designing engaging user interfaces to building and maintaining server-side logic and databases. This comprehensive knowledge helps businesses reduce costs and development time, making full-stack developers valuable assets in any team.
The front-end aspect of full-stack development involves creating the visual elements of a website or application that users interact with directly. This requires proficiency in technologies such as HTML, CSS, and JavaScript, as well as frameworks like React, Angular, or Vue.js, which are used to build dynamic and responsive interfaces. On the back end, developers must manage the logic and functionality behind the scenes, which include writing code in languages such as Python, Java, or Node.js and working with databases like MySQL, PostgreSQL, or MongoDB.
To get started, here are some recommendations on full-stack development:
UI/UX Design
The “UI” in UI design stands for “User Interface.” A user interface is the point of interaction between a user and a digital device or product- like the touchpad of a smartphone. Concerning websites and applications, the user interface considers the look, feel, and interactivity of the product. The user interface is a graphical layout of an application. It consists of the buttons users click on, the text they read, the images, sliders, text-entry fields, and every other item users interact with, like the screen layout, transitions, and every form of the visual element.
UI designers are like graphic designers, they are concerned with aesthetics and ensure that the application’s interface is visually appealing to the users.
On the other hand, the term “User Experience” which is credited to Don Norman, a cognitive scientist and co-founder of the Nielsen Norman Group Design Consultancy, refers to the interaction between a user and a product or service.
In his words, here’s how Don Norman describes user experience:
“User experience encompasses all aspects of the end-user interaction with the company, its services, and its products.”
User experience is concerned with a user’s experience with an application. Is the experience smooth or confusing? Is navigating the app easy or does it feel like a struggle? User experience is determined by how easy or difficult it is for users to interact with the interface elements that the UI designers have created.
With the advancement in technology and an introduction to remote work, a lot of companies have had to move their businesses online and this creates a need for building products that will make this shift feasible and effective.
Organizations need more expertise to help them design and build more people-centric products and experiences and thus create job opportunities for candidates with the required skills.
As a job seeker, it is important to take advantage of this opportunity by advancing and expanding your skills.
Some available sites to learn these skills include:
Data Science & Analytics
Data analytics is the process of analyzing data to discover useful information, informing conclusions, and supporting decision-making (Wikipedia).
Brands no longer rely on intuition in making informed business decisions. They have become more data-driven throughout the decision-making process, as a result of the availability of tools for tracking and measuring data.
With this data-driven mentality, the skill set required by digital marketers has evolved, becoming a combination of a creative enthusiast and a data strategist.
As data science has been recognized as one of the most in-demand skills, marketers must now understand the influence that analytics will play within their day-to-day duties.
If you are interested in taking the time to explore some of the necessary tools for marketing analytics, here are a few recommendations:
With the increased demand for highly-skilled data analysts, there’s a barrage of new resources to help you get up to speed.
The best data courses include:
SEO/SEM Marketing
Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are two broad fields under digital marketing.
Search Engine Optimization involves improving a web page to increase its visibility for relevant searches on various search engines like Google. It is the practice of increasing the quality and quantity of website traffic, as well as exposure to your brand or business through non-paid search engine results. The better visibility a page has in search results, the more likely it is to garner attention and attract prospective customers for the business. SEO is concerned with making the content of a web page attractive by editing its texts, graphics, and videos.
The whole idea of search engine optimization is to create relevant content that will increase the overall traffic to the website.
Search engine marketing on the other hand is a paid SEO Strategy used to boost a brand’s visibility, so the brand can appear in top positions on search engines. Advertisers bid on keywords that users of search engines such as Google might enter when looking for certain products or services, which gives the advertiser the opportunity for their ads to appear alongside results for those top search queries.
As a lot of businesses are moving online, brands are prioritizing digital channels to connect with target customers and drive bottom-line growth for their businesses. As a result, the demand for high-quality digital marketing talent, which includes search engine optimization and search engine marketing, has continually become more prominent.
If you’re eager to start learning the fundamentals of SEO and Search engine marketing, or you’re ready to take your existing skills to the next level, check out these great resources.
Conclusion:
Technology, AI, and big data are driving change in the global employment market. As a result, certain skills have become essential to have a thriving career. The skills discussed are the top skills employers are looking for in 2025. Job seekers are as such advised to upskill in these fields to stay ahead of the curve.
You can access free materials on Product Management, Business Analysis, UI/UX Design, Data Analysis, and other top skills via the link below:
https://drive.google.com/drive/u/0/folders/1k0Vsppxc3jzRdcX322WZb7AcDBWvFEbs
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