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  • Posted: Jan 20, 2020
    Deadline: Jan 31, 2020
  • CWAY Group is a multinational company specialized in the production & whole-sale supply of treated water, water dispensers, soft drinks, foods & beverages industry in countries of Africa & Asia. CWAY Group established in 2000 with headquarters in Shanghai, China. We have sixteen fully automated factories with state of the art technology in Nig...
    Read more about this company

    Senior Sales Manager

    Job Overview

    • Provide business leadership for the sales team to achieve the sales volume, distribution and share goal through leading the sales transformation plan and the execution of the overall company’s strategic business plan.

    Job Responsibility

    • Develop and implement sales and marketing strategy and plan to ensure profit maximization and excellent customer service. Ensure the achievement of sales targets.
    • Ensure product availability and visibility in trade through enforcement of healthy stock level in distributor’s warehouse and retailers stores, HORECA & Key Account according to company standard.
    • Ensure that pricing structure reflect market reality when compared with competitors and drive new product development.
    • Provide sales management, budget control, profit & loss, compensation programs and incentive planning periodically.
    • Identify, nurture and harness new business opportunities to grow market shares through monitoring trend and development in market place and ensure customers satisfaction.
    • Prepare monthly, quarterly and annual sales report according to sales director and company set standard.
    • Provide supervision through field visits, observations and measurement of results to include performance appraisals and salary reviews.
    • Develop competencies and processes required to create an effective and efficient sales force.
    • Create and implement effective direct and indirect sales strategies, develop neighborhood sales strategy and lead sales team towards achievement of sales goal.
    • Plan and co-ordinate information/data gathering and analysis to track CWAY brand against competition with the view to sustaining CWAY market leadership.
    • Provide leadership through effective communication of vision, active coaching and development while comparing sales result to goals.
    • Establish effective relationships and collaborations with other departments (production, Finance & Logistics) to address key business issues and opportunities. Communicate company Food safety policy, requirements to customers and end users.
    • Ensure outlet conform with food safety requirements, product storage, vehicle/logistics conditions and conduct/analyse customer feedback survey annually. Carry out product recall/withdrawal when necessary.

    Job Requirements

    • First degree in relevant field, possession of an MBA will be an added advantage.
    • At least 7 years experience in FMCG sector, out of 3 years must be at senior level position.
    • Must be numerate and familiar with data analysis and reporting. Must be a person of high level of integrity and enthusiasm

    go to method of application »

    Senior Corporate Sales Manager

    Job Responsibilities

    • Develop and implement programs effective for enhancing Corporate sales performance
    • Enlist new Distributors for cooperates sales in assigned areas
    • Ensure both new and existing Distributors meets and exceeds corporate sales targets monthly and yearly.
    • Manage Key Distributors debt profile.
    • Deliver sales pitches and presentations to clients, highlighting the benefits of Company’s product to influence purchase
    • Motivate and guide sales teams to improve performance and achieve set goals
    • Monitor the activities of Distributors sales personnel to assess performance and productivity
    • Collaborate with the marketing, advertising, and production heads to develop and implement plans effective for enhancing sales and overall company performance
    • Ensure marketing objectives and activities are in line with sales targets
    • Conduct surveys and research to gather information regarding market trends, potential leads, and sales opportunities
    • Compile, analyze, and interpret sales data to provide reports to management on performance
    • Ensure provision of proper after sales support and services to clients
    • Prepare and present to management periodic budgets/sales forecast
    • Organize meetings to discuss sales activities and take decisions on strategies necessary for improvement.


    • B.Sc / HND in Marketing or any Related Field
    • At least 7 years experience in FMCG sector, out of 3 years must be at senior level position
    • Must be familiar with Lagos routes.
    • Proficiency in Sales Presentation and Marketing activities.
    • Good Understanding of Distributors Management System

    Method of Application

    Interested and qualified candidates should send their CV and Applications to: using the "Job Title" as the subject of the email.

  • Send your application

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