Jobs at DYGL Africa

Job Description

• This role would be responsible for writing and distributing content to promote the DYGL Africa brand, activities or products.
• As a critical hire, a suitable team member would act as a liaison between the DYGL Africa, the target audience through various media channels and the central objective being to ensure that the brand remains top of mind.
• In addition, this role will be responsible for digital marketing. This role's Digital marketing component requires developing DYGL Africa's digital marketing strategy and designing/executing digital marketing campaigns.
• This critical hire will optimize the campaigns to improve penetration and connection with our target market.

Responsibilities

• Collaborate with Management to develop and implement an effective communications strategy based on DYGL Africa's target audience.
• Promote communications and marketing materials through appropriate social channels.
• Execute frequent digital marketing campaigns for DYGL Africa.
• Write, edit, and distribute content, including publications, press releases, website content, annual reports, speeches, and other marketing material that communicate DYGL Africa's events, products and services.
• Seek viable opportunities to enhance the reputation of the brand and coordinate publicity events as required.
• Maintain records of media coverage and collate analytics and metrics.
• Develop escalation protocols for managing communication crises, should they arise.

Requirements

• A Bachelor's Degree in Communications, Journalism, or related field.
• Minimum of 1 - 3 years relevant experience in a communications role.
• Proficiency in design and publishing software (Illustrator, InDesign/Photoshop).
• Excellent verbal, written, and interpersonal skills.
• Good time management and organizational skills.
• Proficiency in Microsoft Office, content management systems, and social media platforms (LinkedIn, Facebook, Twitter & Instagram).

Salary
N50,000 / month.

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This role will be directly responsible for creating visual concepts, using graphic design tools and computer software (primarily, Photoshop, Adobe Illustrator) to communicate ideas that inspire, inform, and captivate DYGL Africa's target audience.

Similarly, a suitable hire will be expected to develop the overall layout and production design for banner, advertisements, brochures, magazines, reports etc.

This role will also be responsible for building the DYGL Africa eCommerce store, website design/redesign, email generation, and backend IT support.

Responsibilities:

• Collaborate with Management to conceptualize creative ideas based on DYGL Africa's target audience.
• Develop graphic and motion illustrations and other designs using graphic software.
• Use the appropriate colours and layouts for each graphic
• Work with other team members to produce the final design
• Test graphics across various media and amend designs after feedback
• Execute periodic test and improving the design of the website.
• Establish design guidelines, standards, and best practices.
• Maintain the appearance of websites by enforcing content standards.
• Design visual imagery for websites and ensuring that they are in line with the branding goal of DYGL Africa.
• Communicate design ideas using user flows, process flows, site maps and wireframes.

Requirements:

• A strong portfolio of illustrations or other graphics
• Familiarity with design software and technologies (such as InDesign, Illustrator, Dreamweaver, Photoshop)
• Proficiency in front-end development web programming languages such as HTML and CSS, JQuery, and JavaScript (is an added advantage)
• Possess a good understanding of search engine optimization principles.
• Proficient understanding of cross-browser compatibility issues.
• Excellent visual design skills.
• Up-to-date experience with international web protocols, standards, and technologies.
• Creativity and openness to new ideas with an adaptable and willing approach to new techniques.
• Excellent communication skills.