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  • Posted: Mar 16, 2020
    Deadline: Mar 31, 2020
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    Activation and Account Manager

    Job Description

    • Activation manager will work on client campaigns, including creating campaigns, brainstorming ideas and final concepts, implementing campaigns, and adjusting marketing plans based upon the campaign successes and failures.
    • Own and drive the full execution of the relevant events, exhibitions and activation, including promotions, promotional merchandising assets etc
    • Manage project life cycle to ensure a timely completion of deliverable within clients budgets.
    • Manage all event and external event marketing programs, including development, promotion, execution and post analysis.
    • Manage on-premise and off-premise accounts and create sustainable relationship to meet and surpass given monthly and quarterly target.
    • Manage needs for brand merchandise development, working with creative teams and vendors to produce merchandise that is engaging and on-strategy, including wearable and promotional items
    • Measure and analyse brand activation efforts, and create post analysis reports of major activation programs.
    • Monitor competitive brand activity as well as trends in brand activation, integrated marketing in general market and bring new ideas to the table.
    • Work effectively under pressure and utilize strong project management skills to meet deadlines.
    • Liaising with external clients with regards to campaign approvals and production deadlines to be approved and executed.
    • Other duties as may be assigned.
    • Ensuring at all times that quality and deadlines are met and compiling post-project reports to be presented to client.
    • Develop best practices and tools for project execution and management.
    • Work with the production managing monitoring and assisting with billing, discrepancy management and reconciliation; as well as other finance reporting where necessary.

    Requirements

    • Business Development / Sales experience in Brand Marketing.
    • 4 years work experience in Business Development and Brand activation.

    go to method of application »

    Business Development Manager

    Key Responsibilities

    • Work with and develop the current prospect database within specified business sectors to generate effective leads & exceed sales targets for the business (100 Million Naira monthly)
    • Develop a sales contact plan to include cold-calling, direct marketing, and attending industry events to build relationships with key prospects
    • Respond to incoming Requests for Information (RFIs), Requests for Proposals (RFPs) in a professional and creative manner
    • Understand a prospectТs business needs and develop a tailored digital marketing proposal using all relevant O&J products and solutions, drawing on expert internal resource as required
    • Work closely with colleagues in agency to identify common new business prospects and cross-sell integrated search and affiliate proposition
    • Represent agency at industry events, including round tables, speaking forums and new business events
    • Work closely with Client service team to identify appropriate go to market messaging for specific business sectors
    • Knowledge Sharing, learning & development
    • Enhance own development by taking responsibility for staying informed and up to date with competitors activity/ industry knowledge
    • Work closely with the affiliate team to develop new business proposals
    • Work closely with the client service, Creative, & media teams to demonstrate O&J expertise at new business pitches
    • Contribute to the learning environment by identifying areas where there is potential for learning and building knowledge with others
    • Adopt the performance management scheme by setting objectives, participating in performance reviews and building a personal development plan

    Key Relationships:

    • Head of Creative Development Managers & Business Development Executives
    • Group marketing team
    • Client Development team
    • Network team

    Professional Requirements

    • 5+ years minimum working in a sales environment and in the marketing communication industry
    • Proven track record in consultative selling, specifically with Tier 1 & 2 merchants
    • Experience in constructing contracts resulting from complex sales
    • Experience working across pan-African territories an advantage
    • Excellent affiliate marketing knowledge
    • Moderate knowledge of digital marketing
    • Good understanding of tracking and ad-serving technology used in affiliate marketing
    • Experience responding to formal RFIs & RFPs for large brand businesses
    • Experience dealing with businesses at Head of E-Commerce, Marketing Director and above, and with an extensive network of contacts.
    • Ability to interact with and influence multiple sales channels
    • Experience developing effective tactical marketing strategies to support sales acquisition
    • Experience in re-positioning products and services through the sales process would be advantageous
    • Ability to manage and track lead generation and a sales pipeline through CRM system
    • Degree or equivalent
    • Formal sales training

    Personal Requirements:

    • Tenacious & creative sales approach
    • Driven and motivated by results
    • Passionate about performance marketing
    • Strong presenter, negotiator, and influencer
    • Excellent written & verbal skills
    • Organised, with good attention to detail
    • A self-starter who can spot new opportunities
    • Able to work as part of wide and varied team

    Method of Application


    Interested and qualified candidates should send their CV to: careers@oaklandsandjohnson.com using the "Job Title" as the subject of the email.

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