Job Openings at Oaklands & Johnson Limited

Job Description

• Activation manager will work on client campaigns, including creating campaigns, brainstorming ideas and final concepts, implementing campaigns, and adjusting marketing plans based upon the campaign successes and failures.
• Own and drive the full execution of the relevant events, exhibitions and activation, including promotions, promotional merchandising assets etc
• Manage project life cycle to ensure a timely completion of deliverable within clients budgets.
• Manage all event and external event marketing programs, including development, promotion, execution and post analysis.
• Manage on-premise and off-premise accounts and create sustainable relationship to meet and surpass given monthly and quarterly target.
• Manage needs for brand merchandise development, working with creative teams and vendors to produce merchandise that is engaging and on-strategy, including wearable and promotional items
• Measure and analyse brand activation efforts, and create post analysis reports of major activation programs.
• Monitor competitive brand activity as well as trends in brand activation, integrated marketing in general market and bring new ideas to the table.
• Work effectively under pressure and utilize strong project management skills to meet deadlines.
• Liaising with external clients with regards to campaign approvals and production deadlines to be approved and executed.
• Other duties as may be assigned.
• Ensuring at all times that quality and deadlines are met and compiling post-project reports to be presented to client.
• Develop best practices and tools for project execution and management.
• Work with the production managing monitoring and assisting with billing, discrepancy management and reconciliation; as well as other finance reporting where necessary.

Requirements

• Business Development / Sales experience in Brand Marketing.
• 4 years work experience in Business Development and Brand activation.

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Key Responsibilities

• Work with and develop the current prospect database within specified business sectors to generate effective leads & exceed sales targets for the business (100 Million Naira monthly)
• Develop a sales contact plan to include cold-calling, direct marketing, and attending industry events to build relationships with key prospects
• Respond to incoming Requests for Information (RFIs), Requests for Proposals (RFPs) in a professional and creative manner
• Understand a prospectТs business needs and develop a tailored digital marketing proposal using all relevant O&J products and solutions, drawing on expert internal resource as required
• Work closely with colleagues in agency to identify common new business prospects and cross-sell integrated search and affiliate proposition
• Represent agency at industry events, including round tables, speaking forums and new business events
• Work closely with Client service team to identify appropriate go to market messaging for specific business sectors
• Knowledge Sharing, learning & development
• Enhance own development by taking responsibility for staying informed and up to date with competitors activity/ industry knowledge
• Work closely with the affiliate team to develop new business proposals
• Work closely with the client service, Creative, & media teams to demonstrate O&J expertise at new business pitches
• Contribute to the learning environment by identifying areas where there is potential for learning and building knowledge with others
• Adopt the performance management scheme by setting objectives, participating in performance reviews and building a personal development plan

Key Relationships:

• Head of Creative Development Managers & Business Development Executives
• Group marketing team
• Client Development team
• Network team

Professional Requirements

• 5+ years minimum working in a sales environment and in the marketing communication industry
• Proven track record in consultative selling, specifically with Tier 1 & 2 merchants
• Experience in constructing contracts resulting from complex sales
• Experience working across pan-African territories an advantage
• Excellent affiliate marketing knowledge
• Moderate knowledge of digital marketing
• Good understanding of tracking and ad-serving technology used in affiliate marketing
• Experience responding to formal RFIs & RFPs for large brand businesses
• Experience dealing with businesses at Head of E-Commerce, Marketing Director and above, and with an extensive network of contacts.
• Ability to interact with and influence multiple sales channels
• Experience developing effective tactical marketing strategies to support sales acquisition
• Experience in re-positioning products and services through the sales process would be advantageous
• Ability to manage and track lead generation and a sales pipeline through CRM system
• Degree or equivalent
• Formal sales training

Personal Requirements:

• Tenacious & creative sales approach
• Driven and motivated by results
• Passionate about performance marketing
• Strong presenter, negotiator, and influencer
• Excellent written & verbal skills
• Organised, with good attention to detail
• A self-starter who can spot new opportunities
• Able to work as part of wide and varied team