TikTok Ads Expert at Crescita Solutions

Role Overview

The TikTok Ads Expert will design and execute paid campaigns on TikTok to reach diverse audiences across Africa. This role requires an understanding of trends, music-driven content, and the ability to produce creative campaigns that resonate with younger demographics.

Key Responsibilities

• Develop and manage TikTok advertising campaigns for engagement, traffic, and conversions.
• Research and implement audience targeting based on interests, behaviors, and lookalike audiences.
• Collaborate with content creators and influencer partners for authentic ad content.
• Monitor campaign metrics, analyze data, and adjust strategies for maximum performance.
• Experiment with TikTok’s new ad features and formats.

Requirements

• Proven hands-on experience with TikTok Ads Manager.
• Deep understanding of TikTok’s content culture and algorithm.
• Strong creative sense and ability to brief designers and editors effectively.
• Ability to work in fast-paced environments with quick campaign turnarounds.

Working Conditions & Benefits

• Remote role with flexible schedules.
• Access to cutting-edge ad campaign tools and training.
• Opportunities to work with top African brands.