First Bank of Nigeria Limited (FirstBank) is Nigeria’s largest financial services institution by total assets and gross earnings. With more than 10 million customer accounts, FirstBank has over 750 branches providing a comprehensive range of retail and corporate financial services. The Bank has international presence through its subsidiaries, FBN Bank ...
Manages and supports existing business relationships while sourcing additional business prospects.
Researches to identify prospective employees of corporations.
Actively guides the efforts of the sales force.
Develop and implement marketing strategies to promote products and services within the boundaries of approved budget.
Serves as an advisor and business partner to the sales force.
Conduct product training on workplace banking products.
Undertake proposition & product pitch and organize periodic employee engagement sessions in approved Workplace Banking schemes/employers.
Maintains and submit reports for business development activities as well as management reporting.
Responsible and accountable for risk management of his/her business & portfolio.
Work with the SBUs to identify new markets that present opportunities for Business.
Consistently review the existing Products (monthly, Quarterly and Annually).
Attend and make presentations at various SBUs monthly/quarterly performance review sessions
Attend joint marketing calls with relevant BUs to provide adequate product and marketing support.
Ensure the profitability of existing and new products.
Ensure that all consumer asset products have NPLs within tolerance level (currently 5% of the total products portfolio).
Work with CAP, CRM, CAM, Operations, IT and other SRFs to ensure effective deployment of resources to support market facing SBUs for effective products sales.
Attend and supervise User’s Acceptance Test (UAT) sessions and ensure that test results conform with approved products terms and conditions.
Oversee Consumer Products life cycle, from inception to launch, to evaluation/refinement and final withdrawal.
Carry out other responsibilities as assigned by the Head, Personal Banking.
Develop & implement strategies for the effective monitoring/tracking of Products.
Work closely with M&CC, SBU and other stakeholders to ensure FirstBank’s Consumer products are highly visible in the market.
Initiate promotional activities/schemes in conjunction with reputable OEMs – auto, home appliances, device vendors that are aimed at selling these products in a smart and creative manner.
Establish and maintain close business collaborations with Corporate & Commercial Banking RMs, to increase Payroll/Workplace Banking share within their managed key account segments.
JOB REQUIREMENTS
Education
Minimum Education: First Degree.
Post graduate qualification in Business Administration and related certifications in Digital Product Management, Business & Data Analytics would be an advantage.
Experience
Minimum Experience - 5 years of general banking experience.
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