Social Media Specialist at Primly Premium Solutions Ltd

Job Description
Social Media Management:

• Work with the team in managing multiple Social Media Accounts.
• Set up and optimize New Social Media Pages.
• Create & Implement a Social Media Strategy that aligns with each business's goal.
• Generate & publish daily unique and engaging content.
• Develop a strategy for expanding the Social Media Audience, engagement, and activity.
• Identify and establish relationships with key influencers in the IT & Mental Health Space.
• Work with the team in creating social media posting templates that reflect brand consistency.

Social Media Campaigns:

• Perform Audience Research & Run Social Media Campaigns.
• Manage advertising budgets for each brand.
• Analyze Campaign performance and measure success.
• Run Retargeting and Conversion Ads for Facebook and Instagram.
• Prepare Reports, gather visitor traffic, conversion data and show ROI.

Other:

• Create Newsletters for Email Marketing & build Email Marketing List
• Collaborate with the Business Development team
• Integrate all marketing channels (social media, SEO, Email, Print & Digital)
• Adhoc duties as assigned.

Requirements

• Minimum of a Bachelor's Degree in English, Communications, Design, or related field.
• Over 2 years of experience in creative storytelling.
• Familiarity with design software (Canva, Illustrator, Photoshop).
• Able to proofread and write free of grammatical and spelling errors.
• Thorough understanding of MailChimp and or other Email Marketing Services.
• Able to multi-task, manage and independently lead various projects simultaneously.
• Strong interpersonal skills with experience building rapport and creating strong relationships.
• Able to grasp technical and product-related concepts quickly and communicate in a way non-technical people can easily understand.