Social Media Specialist at PalmPay

POSITION OVERVIEW

We are seeking a highly skilled and creative Social Media Executive to join our Marketing team. The Social Media Executive will play a critical role in ensuring the accuracy and integrity of all Our Social Platforms. This role is instrumental in maintaining Our brand and providing valuable insights to support decision-making processes.

Responsibilities:

• Running company daily social media pages, posts and campaigns.
• Formulatinghigh-qualitynovelwrittenandvisualcontentforeachsocialmedia campaign.
• Must be conversant with social media platforms e.g. Facebook, Twitter, Instagram, YouTube and TikTok.
• Building a social media presence by maintaining a solid online presence.
• Creative writing for social media platforms to design content calendars, design copy and Post captions.
• Build community of social media followers that constantly engage with the brand and
• Create organic/viral conversations through brand account.
• Monitoring the company's brand on social media and delivering reports within sights on
• Help team achieve campaign goals with team support tasks and brain storms.
• Build brand awareness by engaging in relevant trending topics and suggesting ways the
• Brand can capitalize on such.
• Managing our online communities to ensure respectful and appropriate engagement.
• Responding to comments on each brand accounts and escalating to customer service.
• Overseeing customer service provided via social media.
• Support marketing team with content creation for social media at events and official functions.

Requirements:

• Social media marketing experience.
• Experience developing social media strategies.
• Experience working with and developing a marketing plan.
• Ability to develop the right voice for each social media platform.
• Proven ability to build social media communities.
• Understanding of graphic design principles.
• Excellent research, organizational, and time management skills.