Social Media Officer at Pack'N'Pay

Job Summary

• Pack’N’Pay is looking for a Social Media Officer who is passionate about storytelling, online engagement, and brand building.
• This role involves creating, scheduling, and managing engaging content  for Pack’N’Pay’s social media platforms to boost brand awareness, customer interaction, and digital  growth. You will work both remotely and on-site as needed.

Key Responsibilities

Content Creation & Management:

• Develop creative and relevant content for Facebook, Instagram, X (Twitter), LinkedIn, and TikTok.
• Schedule and publish posts to maintain consistent brand visibility.
• Create short videos, graphics, and written posts tailored to different audiences.

Engagement & Community Building:

• Respond promptly to comments, messages, and inquiries on social platforms.
• Foster a loyal online community through active engagement.
• Collaborate with customer service to address online complaints or feedback.

Analytics & Growth:

• Monitor and report social media performance metrics weekly/monthly.
• Track trends, hashtags, and viral opportunities to boost reach.
• Suggest and implement strategies to grow followers and engagement rates.

Collaboration:

• Work closely with the marketing and digital teams to align campaigns.
• Support offline events with live social media coverage.

Requirements

• OND, HND, or B.Sc. in Mass Communication, Marketing, or related field.
• 2 - 4 years proven experience managing social media accounts for a brand.
• Proficiency in Canva, CapCut, or similar content creation tools.
• Strong writing and visual storytelling skills.
• Up-to-date knowledge of social media trends and algorithms.
• Ability to work both remotely and on-site.

Key Attributes:

• Creative and trend-savvy
• Strong interpersonal and communication skills
• Highly responsive and adaptable
• Organised with attention to detail

What We Offer

• Competitive salary
• Hybrid work flexibility
• Opportunity to grow with a dynamic retail and e-commerce brand
• Supportive and youthful work culture.