Social Media Manager at Elizabeth Maddeux

Role Summary

• We are seeking a creative and proactive Social Media Manager to manage our online presence and grow and engage our community and support our overall brand and marketing objectives.
• The ideal candidate will create, curate, and manage social content across platforms to drive awareness, engagement, and customer loyalty for our cross-border financial services.

Key Responsibilities

• Create, curate, and publish engaging content daily (e.g., original text, images, videos, and news).
• Manage and maintain the social media content calendar to ensure consistent and timely posts on various social media platforms (Facebook, Instagram, Twitter, LinkedIn, WhatsApp, YouTube, etc.).
• Develop and implement community management strategies to grow and engage followers across social media platforms.
• Collaborate with the content and marketing manager to plan and execute social media campaigns that align with broader marketing goals.
• Monitor key social media metrics, analyze performance, and prepare regular reports with insights and recommendations for improvement.
• Recommend new strategies to enhance reach, engagement, and community growth.
• Ensure all social media content aligns with the company’s brand voice, guidelines, and compliance standards.
• Work closely with the creative designer and other team members to produce high-quality visuals and multimedia content.
• Perform additional tasks related to social media management and community building as assigned by the content and marketing manager.

Qualifications & Requirements

• Bachelor’s Degree in Marketing, Communications, or a related field.
• 2 - 4 years of proven work experience as a Social Media Manager or similar role with proof of community growth.
• Strong understanding of major social media platforms (Facebook, Instagram, Twitter, LinkedIn,
• WhatsApp, YouTube, etc.) and community-building best practices.
• Excellent written and verbal communication skills.
• Experience with social media analytics tools and scheduling platforms.
• Creative mindset with attention to detail and the ability to multitask.
• Team player with a proactive attitude and willingness to learn.