Social Media Executive at Vasiti Dotcom

Job Description

• We are looking for a creative Social Media Executiveto join our versatile team and help achieve our social media objectives.
• As a Social Media Executiveyou will be tasked withmanaging all social media activities of Studysey including: managing social media channels, growing an active and engaging audience, running campaigns, and promoting and maintaining a positive brand image for Studysey.

Responsibilities

• Oversee management of all Studysey social media accounts.
• Develop engaging, creative and innovative content for regularly scheduled posts, which enlighten and engage audiences, and promote brand-focused messages.
• Develop and implement social media strategy for Studysey in line with organization goals.
• Audit and analyze Studysey’s social media presence, and outline budget for campaigns.
• Analyze social media campaigns with tracking systems to gather visitor data, determine social media campaign effectiveness and areas for improvement.
• Work with other departments to develop social media time-lines corresponding with new product releases, ad campaigns or other brand messages to promote the overall brand through social media channels.
• Monitor and develop reports on Studysey social media activities and competitor activities within social media spaces and stay up to date with relevant social media trends.
• Track social media influencers for Studysey and utilize influencer channels to enhance overall brand reputation and extend brand reach.
• Perform regular research to understand audience interestsand develop effective strategies to meet them.

Requirements

• Prior experience in a similar role. Experience in Advertising and/or Brand Marketing is an added advantage.
• Extensive knowledge of social media platforms.
• Experience in copywriting and content creation.
• Proofreading and editing skills.
• Strong verbal and written communication skills.
• Customer Service Skills.
• Ability to work well either alone or as part of a team.
• Candidates should possess a Bachelor's Degree / HND qualification with at least 1 year experience.