Social Media and Communication Executive at Lexshield Properties

Description 

• This role involves overseeing our social media strategy, managing communication efforts, creating engaging content (emails, posts, graphics, videos, etc.), and participating in digital marketing activities.
• The ideal candidate must have an excellent command of English language in both speaking and writing, understanding of social media trends and analytics with a passion for digital storytelling while focusing on driving traffic, increasing conversions, and improving customer engagement.

Responsibilities

• Develop and execute social media strategies and campaigns to enhance brand visibility and engagement across all platforms(Facebook, Twitter, Instagram, LinkedIn, Google, Email, TikTok, etc.)
• Create and manage the content calendar for all social media platforms (Facebook, LinkedIn, Instagram, TikTok, etc.) to grow Lexshield’s presence and maximize engagement.
• Monitor and respond to social media interactions, ensuring timely communication with our audience and monitoring customer reviews
• Prepare social media marketing and campaign budgets.
• Present weekly reports to management on activities and metrics based on social media/marketing insights.
• Foster online community growth by initiating conversations and engaging with users and followers.
• Organize and participate in social media events, webinars, or contests to drive engagement.
• Collaborate with other departments to gather insights and information and ensure content is aligned with the company goals.
• Identify opportunities for sponsored content, partnerships, and influencers to enhance brand reach.

Skills and Qualifications

• A Bachelor’s Degree, preferably in, Mass Communication, Marketing, Film / Video Production, or other related fields.
• Minimum of 2 years of proven work experience in related roles
• Excellent written and verbal communication skills, with the ability to create compelling content for various digital platforms.
• Proven experience in setting up, and monitoring ads and campaigns, as well as using analytical tools to track and analyze performance.
• Proficiency with design tools, especially Canva and Adobe Express, is required.
• Proficiency with graphics and video design software (e.g., Adobe Photoshop, Illustrator) is desirable.
• Candidates residing within, Ikeja, Ojodu, Ogba, Magodo, Ketu and its environment will be given priority.