Senior Business Development Officer at Advans

Job Summary

• The Senior Business Development Officer drives the Bank’s growth strategy by originating and expanding high-quality deposit and credit portfolios within the MSME segment, ensuring full alignment with the Bank’s strategic and financial objectives.
• The role leverages market intelligence to identify and convert new business opportunities, optimize product positioning, and strengthen revenue performance.
• It provides leadership and oversight for business development activities, ensures disciplined execution and superior client engagement, and maintains strict adherence to regulatory requirements and internal policies.

Job Description
Business Planning:

• Translate the Bank’s vision and strategic priorities into actionable business development initiatives and departmental objectives.
• Conduct strategic research and impact analysis to inform management decision-making and strengthen business planning outcomes.
• Drive the cascade and execution of approved strategic objectives within the Business Development function.

Competitive & Economic Analysis:

• Lead structured analysis of market, competitive, regulatory, and macroeconomic trends to ensure strategic alignment and responsiveness.
• Engage proactively with regulators, government agencies, and key stakeholders to interpret policy shifts and assess implications for business growth.
• Provide periodic strategic intelligence reports to support executive oversight.

Identification of Business Opportunities and New Product Planning:

• Identify and evaluate new market, sectoral, and product opportunities aligned with the Bank’s growth agenda, particularly within the MSME segment.
• Conduct feasibility assessments, financial modelling, and impact forecasting for new product and market entry initiatives.
• Drive structured implementation of the Bank’s product development framework and industry engagement strategy.

Stakeholder Management & Product Development:

• Collaborate cross-functionally to define product requirements, develop specifications, and execute go-to-market strategies.
• Engage clients and key stakeholders to validate assumptions, refine value propositions, and ensure market relevance.
• Facilitate development of supporting policies, operational processes, and compliance controls for new product rollout.

New Product Performance & Continuous Improvement:

• Establish and monitor performance scorecards to track portfolio growth, profitability, and product adoption.
• Lead post-implementation reviews to optimize product performance and enhance commercial outcomes.
• Drive continuous improvement across business development systems, processes, and strategic planning frameworks.