Sales Marketer at Lagostar Wire & Cable

• We are seeking a proactive and results-driven Sales Marketer to promote and expand the market presence of our cable and wire products across Nigeria.
• The ideal candidate will be responsible for identifying new business opportunities, nurturing client relationships, and executing marketing and sales initiatives to achieve revenue targets.

Key Responsibilities 

• Develop and implement marketing strategies to drive product awareness and generate qualified leads.
• Identify and engage potential clients across industries such as construction, oil & gas, power, telecoms, and manufacturing.
• Maintain regular communication with contractors, distributors, and procurement officers to understand their needs and provide tailored solutions.
• Manage sales activities from prospecting to deal closure, ensuring excellent customer satisfaction.
• Conduct market research to track competitor activities, pricing trends, and emerging opportunities.
• Collaborate with internal teams to prepare proposals, quotations, and marketing materials.
• Attend trade exhibitions, industry events, and client meetings to promote the company’s products and strengthen brand visibility.
• Achieve monthly and quarterly sales targets while maintaining accurate records of all sales transactions and client interactions.

Qualifications & Experience:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 3–5 years’ proven experience in sales or marketing within the electrical, construction materials, or industrial products sector.
• Proven experience and strong understanding of the cable and wire manufacturing industry.
• Excellent communication, negotiation, and presentation skills.
• Self-motivated with the ability to work independently and meet sales goals.
• Strong client relationship management and networking abilities.
• Proficiency in Microsoft Office and CRM tools is an added advantage.

Compensation:

• Competitive base salary.
• Performance-based commission/bonus tied to team and individual sales.