Sales Data Analyst at Givanas Group of Companies

Job Summary:

The Sales Reporting Analyst will play a key role in supporting the ongoing management of the Sales Force Automation (SFA) system across six strategic markets in Lagos. The role is responsible for generating, analysing, and validating sales performance reports, ensuring accurate data entry and tracking system adoption across the sales team. This role enables real-time, data-driven decision-making to drive commercial performance across Vendara\'s distribution network.

Key Responsibilities

• Generate and maintain daily, weekly, and monthly sales performance reports using SFA and other data sources.
• Track SFA system usage and compliance across all field sales staff.
• Cross-validate automated SFA reports with manual reports during system transition periods.
• Identify and escalate data inconsistencies or gaps to relevant stakeholders promptly.
• Create and maintain dashboards and trackers using Excel or Google Sheets.
• Provide first-line support to sales staff on SFA usage and escalate technical issues where needed.
• Assist in the analysis of sales KPIs and preparation of business review decks for management.
• Manage structured monthly feedback sessions to capture SFA user experience and improvement opportunities.
• Collaborate with finance, logistics, and commercial teams to deliver integrated sales analysis.
• Ensure confidentiality, consistency, and accuracy across all sales data reporting processes.

Requirements & Qualifications

• B.Sc. or HND in Business Administration, Statistics, Economics, or a related field.
• 3–5 years of experience in sales reporting, sales operations, or commercial analysis; FMCG experience is an advantage.
• Strong analytical and data interpretation skills.
• Advanced proficiency in Microsoft Excel and Google Sheets including dashboarding.
• Experience with Sales Force Automation tools such as Salesloft, Salesforce, or Microsoft Dynamics is a plus.
• Excellent attention to detail, data accuracy, and reporting consistency.
• Strong communication and interpersonal skills.