Regional Assistant Manager Trade Marketing - North & East Regions at Flour Mills of Nigeria Plc

PURPOSE OF THE JOB

Develop and execute regional trade and channel-specific trade marketing plans, working closely with the sales team, brand team, and our trade partners. Also contributing significantly to the achievement of channel financial objectives and our goal of becoming our trade partner’s most valued supplier.

THE JOB

• Manage and drive volume growth by aligning trade activation initiatives to regional peculiarities that help the customer grow based on true insights and Brand Performance Standards.
• Strengthen trade marketing plans by collecting and reporting data and insights on customer and trade environment issues and trends.
• Execute trade marketing activities for all our brands, taking full responsibility for trade marketing activations in assigned regions.
• Identify Point of Sales Marketing opportunities and verify merchandising activations.
• Support in monitoring and evaluation of trade promotion result and follow up plan.
• Measure and evaluate the effectiveness of trade marketing initiatives to ensure sustainable business profit growth.
• Provide coordination and administrative support to team and handle ad-hoc tasks as assigned.

THE PERSON MUST

• Have excellent interpersonal and communication skills.
• Possess excellent analytical and problem-solving abilities.
• Thrive on innovative thinking and the exploration of diverse perspectives that go beyond the usual norms.
• Have strong organizational skills and an ability to meet timelines in a disciplined manner.
• Be proficient in IT and numerical skills, particularly in MS Excel & Power Point.

QUALIFICATION

• B.SC / HND in Social Science discipline or any related course.
• Relevant post graduate degree is an added advantage.

EXPERIENCE

• Minimum of 2 years experience in Trade, Customer marketing, Retail merchandising, Shopper marketing, Channel management etc.
• Experience in the FMCG sector is desirable.
• Solid experience in leading a team for retail sales/trade marketing/business development and key account management.