Public Relations Officer at InfoStrategy Technology

Department: New Media

Job Summary

• We are looking for a Public Relations (PR) Officer to organize and manage all PR activities and ensure effective communication within stakeholders, media and the public for the organization.
• S/He will be responsible for handling all aspects of planned publicity campaigns with the media (Newspaper, TV, Social Media, Influencers, etc.) and other PR activities.
• S/He will build and maintain a positive image for the company, establish and maintain relationships with stakeholders, media and public interest groups by developing media communications.

Essential Duties & Responsibilities

• Plan and manage all PR campaigns and media relations strategies
• Develop press releases and other media communications for the organization.
• Collaborate with internal teams such as growth, new media and designers to create promotional content.
• Develop, edit, update and share promotional material and publications (brochures, newspapers, videos, social media posts etc.) for internal and external audience.
• Organize PR events such as exhibitions, conferences, tours, visits, etc. to promote the organization and serve as the organisation’s spokesperson.
• Market the company through partnerships, sponsorships and advertising opportunities.
• Address inquiries from the media, track media coverage and follow up with industry trends.
• Write and produce presentations, reports, articles, brochures, etc. for both external and internal distribution.
• Manage all PR related issues.
• Prepare and submit PR reports.

Educational Qualifications, Experience, Skills and Competencies

• Educational background in Media, Communications or related field.
• Minimum 4 years' experience as a Public Relations Officer - Required
• Experience managing media relations (online, broadcast and print) - Required
• Strong Content Development and Writing Skill - Required
• Strong Content Creation Skill - Required
• Experienced in running PR campaigns that delivered measurable results and met objectives - Required
• Strong Communicational Skill ( Verbal and Written) - Required
• Social Media Management Skill and solid experience working with influencers, bloggers, etc. - Required
• Knowledge of Microsoft Office and writing software - Required
• Background in researching and editing publications - Added advantage
• Excellent Organization Skill
• Project and budget management skills.
• Ability to work with cross - functional teams.