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  • Posted: Aug 26, 2021
    Deadline: Oct 7, 2021
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  • Sociocapital improves lives, empower communities and transform systems through market-based solutions delivered at scale using inclusive business models and innovative development financing approaches.
    Read more about this company

     

    Public Relations and Social Media Marketing Officer

    Location: Kado, Abuja (FCT)

    Responsibilities

    • Content development and marketing
    • Brand positioning and perception management
    • Developing compelling brand and service stories
    • Developing a coherent PR and StratComm plan
    • Rejig our value proposition and brand mantra
    • Case studies and thematic campaign videos (stock or animations)
    • All social media channel management.
    • Planning and execution of all communications and media actions on all channels, including online and social media
    • Managing the budget for advertising and promotional items
    • Competitor and customer insights analysis
    • Using social media marketing tools to create and maintain the company’s brand
    • Working with marketing professionals to develop social media marketing campaigns
    • Interacting with customers and other stakeholders via the company’s social media accounts
    • Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements
    • Researching social media trends and informing management of changes that are relevant to the company’s marketing activities
    • Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs.

    Requirements

    • Interested candidates should possess a Bachelor's Degree
    • At least 4 years of relevant work experience.

    Method of Application

    Interested and qualified candidates should forward their CV and cover letter to: [email protected] using the job title as the subject of the email.

    Note: Never pay for any training, certificate, assessment, or testing to the recruiter.

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