Publi Relations / Communication Manager at Fadac Resources

Our client is the foremost luxury goods company in Nigeria with a diversified portfolio that comprises over 13 of the world's most prestigious luxury brands. They are looking to fill the role of a PUBLICRELATION/COMMUNICATION MANAGER.

The Public Relations Manager is responsible for shaping and maintaining the client’s image within the competitive landscape of the luxury market. The primary function revolves around strategic communication, ensuring that the company reputation align seamlessly with its brand values.

Duties & Responsibilities:

• Develop and execute comprehensive PR strategies aligned with the company's business objectives.
• Identify key media opportunities and cultivate relationships with relevant journalists and influencers.
• Ensure consistent and impactful messaging that reinforces company's brand identity.
• Collaborate with internal teams to integrate PR strategies into overall marketing initiatives.
• Manage media inquiries and proactively pitch stories to secure high- quality media coverage.
• Foster and maintain positive relationships with key media outlets, editors,  and influencers.
• Plan and execute luxury   events, product launches, and press conferences to generate media interest and brand visibility.
• Oversee all aspects of event coordination, including invitations, logistics, and post-event follow-ups.
• Develop compelling press releases, articles, and other written materials that align with company's messaging and image.
• Ensure consistency in tone and style across all written communications.
• Develop and implement crisis communication strategies to safeguard company's reputation.
• Manage the PR budget effectively, allocating resources for maximum impact.
• Evaluate and report on the ROI of PR activities.
• Cross-Functional Collaboration: collaborate seamlessly with internal teams to integrate PR strategies into overall marketing initiatives

Requirements

• Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
• 7+ years of experience in public relations or communications.
• Strong writing and verbal communication skills.
• Proven ability to manage multiple projects and meet deadlines.
• Experience with digital media and social media strategies.
• Excellent interpersonal skills and a proactive approach to problem-solving.