Product Marketing Manager (PMM) at Seamfix

WHAT YOU WILL BE DOING:

•  Develop and Implement Marketing Strategies
•  Develop and Implement Product Launch (Go-To-Market) Plans - The PMM solely owes the launch of our SaaS products
•  Develop and Implement Marketing Plans.
•  Develop and Evolve Market Segmentation for each product offering
•  Collaborate with Product Teams to identify Product Market Fit for Our SaaS Products
•  Create Consistent positioning statements, messaging, and associated proof points
•  Create Compelling Marketing materials for different collateral types and audiences
•  Influence the direction and strategies of our Digital Marketing
•  Create and present information about our SaaS Products and the market they serve
•  Represent the company at all times and with virtually any audience to explain the customer-led benefits of the product line.
•  Partake in product presentations to market the product
•  Communicate the product vision and value to the sales and product teams to facilitate product sales and direction.
•  Responsible for handling product press releases and PR
•  Establish Product Pricing by Using Market Research Data
•  Research Competitor Offerings to guide your internal Propositions
•  Obtain Insights into Customer Usage of Current Products Untapped opportunities and buyer personas, through interviews, surveys, focus groups, and sales data.
•  Utilize necessary marketing tools to gather and get insights into customer’s behavioral usage
•  Develop a Product Marketing Budget
•  Arm the Sales Team with the knowledge and tools they need to be successful.
•  Optimize and Improve our Product Marketing Metrics - CAC, LTV, Churn, Revenue, etc
•  Any other responsibilities as assigned by Line Manager

WHAT YOU WILL BE NEEDING:

•  Proven Experience in Product Marketing or Traditional Marketing in general
•  Experience in Market Analysis 
•  Familiar with product marketing Tactics 
•  Working knowledge of Web Analytics tools 
•  Keen eye for detail 

 Creativity 

•  Good analytical skills 
•  Ability to produce quality documentation 
•  Good knowledge of requirement elicitation 
•  Excellent written and verbal Communication skills 
•  Excellent interpersonal skill 
•  Time Management and ability to work with little or no supervision 
•  Strategic thinking 
•  Ability to work with a diverse team with great interpersonal relationship

WHAT WE WILL BE OFFERING:

• Competitive Compensation
• Laptop for work
• Health Insurance
• Employers pension contribution
• Flexible and remote work culture
• Work with really smart people etc