Product Manager, USSD (894 Banking) at First Bank

DUTIES & RESPONSIBILITIES

• Deliver presentations on USSD Banking products, features and benefits to new and prospective clients as well as internal customers to promote sales and product development.
• Identify opportunities and obtain new mandates from Billers and Service providers to enrich the USSD Banking Service Bouquet of products.
• Maintain professional and technical knowledge by reviewing professional/industry publications (e.g. GSMA, Fintech, NCC, CBN) and establishing personal networks.
• Update product policy document with new products, processes and characteristics as necessary.
• Monitor product implementation and deployment with relevant stakeholders, and training of customer-engaging staff on new products and processes.
• Review and propose solutions and enhancements to product development and usage.

Research, Analysis and Reporting

• Analyze data of competitors, industry, existing and target markets 
• Provide information for management by preparing short-term and long-term product sales forecasts, special reports and analysis.
• Identify opportunities for product innovation enhancements.
• Work with internal stakeholders and/ or external research agencies regarding product development and management

Product Planning and Management

• Prepare product documents including Market Requirement Documents and product use cases to drive product activity.
• Develop pricing strategies and product policies.
• Determine product packaging solutions.
• Manage and negotiate with support vendors.

Product Marketing

• Support and manage product event campaigns to generate product awareness and demand.
• Support sales team (Retail Banking & Public Sector) and Regional Officers with the necessary product knowledge (proposals/RFPs/RFEs and technical expertise.
• Prepare and conduct product presentations; develop sales tools and sales training materials.
• Provide inputs for marketing collateral development.
• Supply sales teams with latest research and marketing information.

Customer and End-User Support

• Manage product-related support, feedback and inquiries from users.
• Determine customers' needs and desires by conducting research needed to obtain market information.
• Continuously review industry trends and client feedback to anticipate future market needs.
• Use market feedback to inform product refinement and guide ongoing development and management. 

JOB REQUIREMENTS

Education 

• Minimum Education:   First Degree in any relevant discipline. Additional Professional Certification is an added advantage.

Experience

• Minimum experience: 4-6 years cognate experience (Financial Services/Telecommunications).

KEY COMPETENCY REQUIREMENTS

Knowledge

• Customer Relationship Management
• Relevant Regulatory Policies/ Guidelines
• Project Management
• Industry Knowledge – global trends of mobile payments and financial inclusion
• Product strategy, development and management
• People Management
• Product life cycle management
• Financial and planning strategy
• Problem solving

Skill/Competencies

• Business / Product Development
• Channel Management
• Client Industry Knowledge
• Data Gathering and Analysis
• Numerate / Analytical Skill
• Computing (MS Suites)
• Presentation/ Negotiation Skills 
• Planning and organizing 
• Communication Skill (Written and Spoken)
• Technical skill
• Collaboration