Premium HORECA Manager at Grand Oak Limited

Purrpose of Job

• The Premium HORECA Manager is responsible for developing and executing national strategies to drive growth within the premium on-trade (HORECA – Hotels, Restaurants, Cafés) channel.
• The role focuses on building strong relationships with high-value accounts, enhancing brand visibility, and delivering sustainable revenue growth across the country.

Principal Accountabilties

• Develop and implement national strategies for the premium HORECA channel
• Build and maintain strong relationships with key premium accounts
• Lead negotiations and manage contracts with HORECA partners
• Oversee brand activations and visibility initiatives
• Monitor market trends and competitor activities
• Collaborate with internal teams for alignment
• Track performance and provide insights to management
• Manage budgets and ensure ROI
• Ensure compliance with policies and regulations.

Job Requirements

• Education: First Degree / HND
• Experience: 2–5 years in FMCG, preferably wines & spirits
• Strong HORECA experience required.

Challenges:

• Intense competition
• High client expectations
• Multi-regional coordination

Planning & Organising:

• Macro: Annual
• Micro: Monthly.

Key Competencies:

• Strategic thinking
• Negotiation skills
• Leadership
• Business acumen
• Communication
• Problem-solving.