PR Manager at Boomplay

Responsibilities

• Develop and distribute high-quality PR content.
• Establish and maintain relationships with local and international African media outlets to secure free publicity opportunities.
• Review and enhance copy for daily promotional activities.
• Expand media partnerships, including radio and TV, and collaborate on content IP creation with media partners.
• Conceptualize and execute original IP content strategies.
• Monitor and report on PR campaign performance, adjusting strategies as needed for maximum impact.

Requirements

• 3-5 years of PR experience with strong copywriting skills. Ability to create compelling PR content aligned with company strategy, products, and initiatives, including partnership announcements and event promotions.
• Extensive media network and understanding of media needs. Proactive in providing content and ensuring regular publication of materials.
• Strong connections within the local music industry. Background in music entertainment preferred.
• Self-motivated, goal-oriented, and results-driven professional.