PR & Communications Specialist at Duplo

Responsibilities:

Public Relations & Media Relations

• Develop and execute proactive PR initiatives that strengthen Duplo's visibility, credibility, and reputation across priority markets.
• Build and maintain strong relationships with journalists, editors, and relevant media organisations across business, technology, fintech, finance, and trade publications.
• Proactively identify and secure meaningful media opportunities, including interviews, features, contributed articles, expert commentary, and industry coverage.
• Lead PR execution for major company announcements, including product launches, strategic partnerships, enterprise customer wins, funding milestones, and market expansion.
• Develop compelling press releases, media pitches, briefing materials, and corporate announcements that clearly communicate Duplo's value and differentiation.
• Identify emerging industry conversations where Duplo can contribute valuable perspectives and establish a distinctive point of view.
• Manage media enquiries and coordinate interviews, ensuring consistent, accurate, and effective external messaging.

Corporate Communications & Storytelling

• Help develop and continuously refine Duplo's corporate narrative, messaging framework, and external communications strategy.
• Translate complex financial technology products, business developments, and customer outcomes into clear, compelling stories for different audiences.
• Work closely with product, marketing, sales, and leadership teams to identify newsworthy developments and turn them into communications opportunities.
• Develop high-quality corporate content, including company profiles, customer success stories, opinion pieces, executive articles, and strategic announcements.
• Ensure consistency in how Duplo communicates its products, market positioning, company milestones, and broader mission.
• Support communications for expansion into new markets, adapting messaging to relevant audiences and business environments.

Events, Webinars & Industry Engagement

• Identify and support high-value industry events, executive roundtables, webinars, conferences, and stakeholder engagements.
• Work with marketing and commercial teams to develop communications strategies that maximise visibility before, during, and after major events.
• Coordinate speaker submissions, executive appearances, media briefings, and relevant industry engagements.
• Develop communications campaigns that amplify major product announcements, partnerships, research insights, and company milestones.
• Repurpose events and industry engagements into compelling media stories, thought leadership content, and other communications assets.
• Collaborate with demand generation and sales teams to maximise the commercial relevance of communications initiatives.

Executive Thought Leadership & Industry Positioning

• Develop and execute thought leadership initiatives that establish Duplo's founders and senior executives as credible voices in financial technology, business finance, AI, payments, and African commerce.
• Identify opportunities for executive interviews, speaking engagements, panel discussions, opinion pieces, podcasts, and industry commentary.
• Research and develop distinctive perspectives on relevant industry developments, helping Duplo contribute meaningfully to important conversations.
• Draft executive communications, including speeches, talking points, LinkedIn articles, opinion pieces, and interview briefs.
• Work closely with leadership to develop a consistent and recognisable executive communications presence.
• Identify relevant conferences, publications, communities, and industry platforms where Duplo should actively participate.

Content & Communications Distribution

• Support the creation and distribution of customer stories, case studies, announcements, newsletters, and corporate content.
• Coordinate with social media and content teams to amplify media coverage, executive perspectives, and event highlights.
• Maintain a communications calendar covering announcements, campaigns, events, and key company milestones.
• Help adapt communications for relevant audiences and markets, including Nigeria and South Africa where applicable.

Measurement & Reporting

• Develop and maintain a quarterly communications plan and editorial calendar aligned with Duplo's priorities.
• Track and evaluate the quality, relevance, and impact of media coverage across priority markets.
• Monitor key communications metrics, including earned media placements, audience relevance, message penetration, share of voice where measurable, and executive visibility.
• Maintain an organised database of media contacts, coverage, speaking opportunities, and communications activities.
• Prepare monthly communications performance reports highlighting results, insights, and recommended improvements.
• Continuously identify opportunities to improve the effectiveness, creativity, and reach of Duplo's communications.

Requirements:

• 6 –7 years of experience in public relations, media relations, communications distribution, or a related role.
• Strong written and verbal communication skills, with the ability to distribute approved materials clearly and professionally.
• Experience coordinating media outreach, press distribution, communications projects, or business events.
• Ability to build and maintain professional relationships with journalists, media outlets, partners, speakers, vendors, and internal stakeholders.
• Strong project management skills, attention to detail, and ability to manage multiple deadlines.
• Comfort working with cross-functional teams and distributing business or technology communications to relevant audiences.