Paid Media Manager at SnappyCX

• We are looking for a Paid Media Manager Consultant to join our team on a short-term contract (3 months).

Responsibilities:

Strategic Planning and Execution:

• Develop and execute comprehensive marketing campaigns, incorporating paid media strategies and performance marketing tactics aligned with business objectives.

Campaign Management:

• Oversee the end-to-end process of marketing campaigns, collaborating with cross-functional teams to ensure seamless execution.

Budget Allocation and Optimization:

• Efficiently manage advertising budgets across various channels, optimizing strategies for maximum return on investment (ROI) and cost-effectiveness.

Ad Creatives and Copywriting:

• Collaborate with the creative team to develop compelling ad creatives and engaging copy that resonate with the target audience.

Data Analysis and Reporting:

• Utilize analytics tools to monitor and analyze campaign performance metrics, providing actionable insights and comprehensive reports to stakeholders.

Keyword Research and Targeting:

• Conduct thorough keyword research to inform campaign targeting, ensuring visibility and relevance.

A/B Testing and Conversion Optimization:

• Continuously conduct A/B testing to refine ad performance and implement tactics for improving conversion rates.

Multichannel Management:

• Oversee performance marketing across various channels, including search, social, email, and display.

Adaptability and Industry Awareness:

• Stay updated on industry trends, emerging technologies, and competitor activities to refine strategies and maintain a competitive edge.

Requirements

• Proven experience in campaign management, paid media, and performance marketing roles.
• Strong analytical skills and proficiency in data-driven decision-making.
• Excellent communication, collaboration, and project management skills.
• Creativity in developing engaging ad content and strategies.
• Familiarity with advertising platforms (e.g., Google Ads, Facebook Ads).
• Knowledge of marketing automation tools and analytics platforms.
• Ability to manage multiple projects simultaneously.
• Creative problem-solving abilities and adaptability to changing marketing landscapes.

You Will Be a Great If:

• You have a fast machine and stable internet connection at home.
• Have prior experience working remotely.
• Are able to collaborate with other teams autonomously.
• Have a strong orientation on task completion, results, and strategic goals.
• You value personal integrity and conscientiousness.
• Are organized and highly detailed.
• Are able to work full-time, 40 hours a week.