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  • Posted: Mar 2, 2026
    Deadline: Not specified
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  • VISION To be a well admired pan-African conglomerate MISSION To be a world class conglomerate Our Core Values Team Work and collaboration We are part of a team committed to working together across companies. Only by sharing ideas, technologies and talents can the Group achieve and sustain profitable growth Keeping Commitment We believe that f...
    Read more about this company

     

    On-Trade Manager

    Purpose of Job

    • To oversee team members and manage relationships with on-trade customerswithin the hospitality unit(such as bars, restaurants, and hotels) through strategic planning and promotional activities, to drive sales growth and increase brand presence.

    Description

    • Developand execute on-trade strategies and plans to drive sales growth and increase market share in the on-trade sector.
    • Build and maintain strong relationships with key on-trade customers, including bars, restaurants, and hotels, to ensure customer satisfaction, loyalty, and long-term business partnerships.
    • Plans and executes promotional activities, events, and campaigns in the on-trade channel to enhance brand visibility and consumer engagement.
    • Conducts market analysis and gathers insights on trends, customer needs, and computer activities, toidentifygrowth opportunities and inform strategic decision-making.
    • Negotiates pricing, contracts, and terms with on-trade customers to ensure mutually beneficial agreements and optimize profitability.
    • Provide regular reports on performance and insight to senior management to highlight key success areas.
    • Train and support on-trade staff on product knowledge and selling techniques to enhance the effectiveness of customer-facing staff and drive sales.
    • Regulatory changes in the hospitality industry

    Key Performance Indicators

    • Sales growth/targets achieved
    • Customer acquisition
    • Core completion
    • Brand penetration
    • Customer retention
    • Promotional effectiveness
    • Compliancerate
    • Monitor strike rate

    Job Requirements

    • HND / Bachelor's Degree
    • 5+ years of sales experience within the FMCG / Manufacturing industry
    • Good time management skills and must be self-disciplined
    • Strong organizational skills.

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to Grand Oak Limited on docs.google.com to apply

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