Marketing Officer at Ama-Zuma Group

Responsibilities

• Conduct thorough market research to understand customer needs, identify trends, and analyze competitor activities.
• Analyze market data to forecast demand and identify potential opportunities.
• Stay informed about industry regulations and environmental issues.
• Develop and implement comprehensive marketing strategies aligned with business objectives.
• Design and execute marketing campaigns across various channels, including digital, traditional, and social media.
• Ensure brand consistency across all marketing materials and channels.
• Develop engaging and informative content, such as blog posts, case studies, and videos, to promote the company and its products.
• Manage the company's website and social media presence.
• Build and maintain positive relationships with media, industry influencers, and the public.
• Develop and implement crisis communication plans to effectively manage potential negative publicity.
• Collaborate with sales, operations, and other departments to ensure alignment and coordination.
• Effectively communicate marketing strategies and results to stakeholders.
• Identify and mitigate potential risks associated with marketing activities.
• Ensure compliance with relevant regulations and industry standards.

Requirements

• Candidates should possess an HND / B.Sc Degree in Social Science, Marketing with 5- 10 years relevant work experience working in the Oil & Gas Downstream Industry
• Customer/Client Relationship Management.